Colin Cowherd continues adding offering’s to the menu with his podcasting network The Volume. A new sports betting offering is on the way featuring social media star Liv Moods, a.k.a. Olivia Moody.
Moody has been focused on the NBA, but she told Front Office Sports’ Michael McCarthy the she is preparing content for the NFL season.
Cowherd has been upfront about his belief in the sports betting industry. In March, he told Axios that he wants his audio network to be close to the the industry’s growth.
“It took a lot of time for people to get on board with it,” Olivia Moody said. “But now people are seeing just how much money is being pushed in and out of the betting industry.”
With the addition of her show, Liv Moods Live, The Volume now has nine shows in its portfolio. Another of the network’s sports betting-focused shows, Moneyline Monaco, already has a deal with FanDuel. Just last week, the network announced the addition of another show that is sure to peak listeners’ and advertisers’ interests and four current Notre Dame football players are set to host Live From the Garage.
The Volume is a joint venture between Cowherd and iHeartMedia. It is the second such partnership between the two. The other is The Herd Podcast Network.
