Broadcast management and sales expert Steve Lapa has launched a new website that features a specifically designed platform designed to help sales teams strategize in three-minute videos and eBooks.
The platform aims to provide sales managers and teams with “concise, practical strategies that can be applied immediately”. Each video in the planner is paired with an eBook that expands on a given topic, and gives additional help to sellers and managers.
“Radio sales is about constant competition and pressure,” said Steve Lapa, Founder
of 3MINUTEPLANNER.COM. “The 3 Minute Planner is designed to provide managers
and sales teams with the strategic guidance they need to succeed. Our video-based re-
education approach makes it easy for anyone to learn and implement new strategies
quickly.”
Currently, 3 Minute Planner offers more than 100 topics and strategies to maximize sales efforts.
Lapa is a more than 40-year radio veteran, holding senior executive roles at more than 28 radio and television stations during his illustrious career.
