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Masters: 9.59 Million Viewers; Down 20% From Last Year

The final round of the Masters on Sunday, when Scottie Scheffler took home his second green jacket, saw a 20% dip in viewership and a 5% drop in ratings compared to last year. This year’s final round only tops the two COVID-affected years of 2020 and 2021 as the lowest-rated since 1957 and the least-watched since 1993.

Part of the dip is due to the fact that last year’s final round fell on Easter Sunday, which meant a bump of 21% in out-of-home viewership. This year’s final round received only a 9% out-of-home increase.

ESPN said its numbers were up on both Thursday and Friday with Thursday being its best ratings in nine years. Friday was reportedly up 69% compared to 2023.

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Sunday’s final round averaged 9.59 million viewers on CBS, according to Sports Media Watch, a decline from last year’s 12.06 million. Scheffler’s win two years ago averaged 10.17 million viewers.

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