Advertisement
Jim Cutler Voiceovers
BSM SummitBSM SummitBSM SummitBSM Summit

Charles Barkley: ‘I Would Listen’ Before Making Decisions About NBA Broadcast Future

The NBA is reportedly formalizing deals with The Walt Disney Company, NBCUniversal and Amazon for its next television media rights contract that would take effect beginning in the 2025-26 season. If Warner Bros. Discovery is unable to match or decides not to engage in such discussions, the company would lose broadcasting rights to the NBA and terminate a 40-year relationship that dates back to the 1984-85 campaign. At the same time, this has caused many sports fans to ponder over the future of Inside the NBA, a multiple-time Emmy Award-winning studio show featuring Ernie Johnson, Charles Barkley, Kenny “The Jet” Smith and Shaquille O’Neal.

Barkley, who signed a 10-year contract extension along with his colleagues on the show, confirmed in a recent interview on ESPN Cleveland that he has an opt-out in his deal should TNT Sports lose broadcasting rights to the NBA. Smith and O’Neal reportedly hold a similar clause with the future of Inside the NBA and the NBA on TNT remaining unknown. Barkley appeared on SiriusXM NBA Radio following the report from Tom Friend of Sports Business Journal on Wednesday morning and described the sentiment surrounding these negotiations.

“It sucks right now,” Barkley said. “For the people I work with, man, it just sucks right now. There’s nothing I can say because I worry about all the people I work with.”

- Advertisement -

Barkley explained that he enjoys golfing and/or fishing on a daily basis and does not look at losing the NBA as being fired. In fact, he hopes the Western Conference Finals quickly conclude so he can go back to playing golf every day over the next four months. The part that concerns him is the fact that he estimates 200 people could lose their jobs at the company should the relationship with the NBA come to a close. Although it remains unknown if anyone would sign with another network, the widespread perception is that all four members of the show would be coveted free agents.

“I don’t know what’s going to happen with Amazon, ESPN or if we lose it to NBC, so I’m not sure how to answer that question,” Barley said. “I just don’t know. Ernie [Johnson] would not go to another network – I’m damn sure about that. But I would listen; I would listen before I made any decisions.”

- Advertisement -

Popular Articles