The University of Southern California and ESPN LA 710 have agreed to a deal that will expand their broadcast partnership starting in the 2024 season. ESPN LA 710 will be the flagship station for USC Trojans football and men’s basketball games throughout the season in addition to adding women’s basketball games on the airwaves as well. Beginning in the fall, listeners will be able to hear all of the games on 710 AM, the ESPN LA Trojans Radio Network, in addition to within the USC Trojans Game Day app, the USC Trojans website and the ESPN LA app.
As USC prepares to move to the Big Ten Conference for the season, games will continue to air on the USC Trojans Media Network, which includes affiliates KSZL Barstow 1230 AM, KJJZ-HD3 102.7 Thousand Palms, KSHP Las Vegas 1400 AM and 107.1 FM and the Hawaiian Sports Radio Network on KGU 95.1 FM and 760 AM. Spanish language broadcasts of USC Football will be available on the ESPN LA app and USC Trojans app as well. The USC Trojans Media Network will also air basketball games as new men’s head coach Eric Musselman starts his tenure at the university and the women’s team welcomes transfer forward Kiki Iriafen from Stanford.
“We are thrilled to partner with USC Athletics and bring game coverage to our passionate audience in Los Angeles on ESPN LA 710 AM and beyond with the opportunity for fans to tune in on the ESPN LA app,” said Sam Pines, market manager for ESPN Los Angeles and vice president of Good Karma Brands in a release. “USC has a rich tradition of excellence in sports, and we are committed to delivering the high-quality coverage for Trojans fans.”
“We’re excited to collaborate with ESPN LA 710 AM to advance the USC Athletics brand and connect with fans across the Greater Los Angeles media market,” Jen Cohen, director of athletics at the University of Southern California, said in a statement. “As we move into a new era of Trojan Athletics, identifying partners who can help us provide our student-athletes with the platform to make their mark on collegiate athletics and reach new generations of supporters is critical. From the addition of play-by-play coverage for our women’s basketball program and Spanish-language coverage for football, to the reach and brand equity established by ESPN Radio in Los Angeles, we’re confident this partnership will help us achieve our goals.”
Outside of live game broadcasts for USC football, men’s basketball and women’s basketball, ESPN LA 710 will also air a new weekly program titled Trojans Live. The show will be broadcast on ESPN LA 710 AM from 6 to 7 p.m. EST starting on Monday, Aug. 26 and running through Monday, Dec. 9. ESPN LA 710 previously broadcast USC Trojans Athletics from 2006 to 2019 and is also the flagship home of the Los Angeles Lakers, Los Angeles Rams, Los Angeles Angels and Los Angeles FC.
