Terry Bradshaw isn’t planning to retire anytime soon. The FOX Sports analyst says the decision may not even be his to make if it were to happen.
What We Know: Bradshaw has been a fixture on NFL on FOX’s pregame since the network acquired the rights in 1994. He addressed his future during an appearance on the Sports Business Radio Podcast. Bradshaw made clear he has no personal plans to step away from broadcasting. However, he acknowledged his FOX Sports role specifically could end at the network’s discretion.
What They Said: Terry Bradshaw on retirement (via Sports Business Radio Podcast): “I may not be with FOX Sports. That would be their call, not mine. But I would still be speaking, and if not doing that, I’ll still work the bourbon trail. Billy Graham said that the day that you retire is the day you start dying. I do believe a lot of people when they stop using their brain, their thought processes moving and advancing. I believe you age, and people end up dying. How many people die within a year after retirement? So, I don’t want to do that. I see myself staying fully active to the end.”
What Remains Unclear: It’s unknown whether FOX Sports has discussed any changes to Bradshaw’s role. Bradshaw will be 78 years old this NFL season. His comments didn’t reference a contract timeline or renewal status. However, he did state that any decision to leave FOX Sports would be up to the network, and not himself.
What It Means: Bradshaw’s remarks suggest he intends to stay active regardless of his FOX Sports status. He will be entering his 32nd season of coverage with the network alongside Howie Long. While he hasn’t hinted at retirement at all, questions do remain to see if the 78 year old can still accomplish the job responsibilities. Jimmy Johnson stepped down from his role on the program before last season.
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John Mamola is Barrett Media’s sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi’s Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.


