Boston’s 105.7 WROR-FM has a new morning show. The ROR Morning Show with LBF and Adam 12 debuts Monday, June 1st.
What We Know: Lauren Beckham Falcone, a WROR morning staple since 2011, teams with Adam 12, a 30-year broadcast veteran. Adam 12 previously ran programming at WBOS-FM and produced the Toucher & Hardy Show at 98.5 The Sports Hub. Together, they’ll air weekdays on-air and via the free WROR app. The show features two recurring segments: Supah Smaht in 60 Seconds (weekdays at 8:05 a.m.) and DM Disasters (6:40 and 7:40 a.m.).
What They Said: Adam 12 called the pairing a dream come true, saying he’s “WROR is a dream come true. I know we’re going to have an absolute blast.” Meanwhile, Falcone echoed the excitement, describing the opportunity as “truly special.” Station Program Director Scott Morello added that the combination creates a morning show that’s “energetic, funny, and incredibly engaging.”
What Remains Unclear: Beasley hasn’t disclosed ratings targets or a full content roadmap beyond the two named segments. Additionally, no details exist yet about potential guest bookings or community partnerships. However, both features suggest an audience-interactive format is central to their strategy.
What It Means: This pairing signals Beasley’s confidence in familiar local talent over outside hires. Boston radio listeners get a homegrown show built on chemistry and market knowledge. Furthermore, promoting from within reinforces station loyalty and brand continuity. Ultimately, WROR is betting that authenticity — not flash — wins Boston mornings.
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David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David’s career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.
