Mark Kreidler

45 POSTS
Mark Kreidler is a national award-winning writer whose work has appeared at ESPN, the New York Times, Washington Post, Time, Newsweek and dozens of other publications. He's also a sports-talk veteran with stops in San Francisco and Sacramento, and the author of three books, including the bestselling "Four Days to Glory." More of his writing can be found at https://markkreidler.substack.com. He is also reachable on Twitter @MarkKreidler.

Nobody at ESPN Should be Surprised Doc Rivers is Back Coaching

The network’s execs got burned on this one, but they’ll jump right back into the fire next time and chase down the biggest star power they can wrangle.

Analysts Like Tom Brady Will Need to Explain “Football Math” to NFL Fans

"Beginning next season, it’ll be (Tom Brady's) job to explain football thinking to casual viewers in a way that helps them enjoy a broadcast and want to stick around."

For Bill Belichick To Succeed in Broadcasting, the Teacher Must Become the Student

We’re just so accustomed to his grumblin’ mumblin’ stumblin’ routine with the media, particularly the New England media, that many folks assume that’s the way the coach behaves normally.

Is Chiefs-Dolphins Worth Spending $6 for NBC Peacock?

"Can Peacock, with 30 million current subscribers, make a dent with one playoff offering?"

Nobody in Sports Gets to Write the Ending They Want, Not Even Al Michaels

"What gets lost in all of this is that Al Michaels, at 79, is still in the thick of things."

Breaking

Joe Davis, Former Salem Media COO, Dies at 82

"He was our guide, our anchor, and our greatest supporter. I am a better man and a better father because of his example."

Ernie Johnson Hopes His Retirement Doesn’t Mean the End of Inside the NBA

"I would hope that they could continue the show in some form. And there are plenty of great studio hosts out there who could do what I do."

Ben Stevens Elevated To Full Time Co-Host of “D-Fish & Decker” at 97.1 The Fan

"Stevens has been a rotating fill-in host since 97.1 The Fan launched in May."

Borrell Associates: Digital Advertising Will Reach 80% of Local Ad Spending by 2030

Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."