Robby Bridges

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Robby Bridges works for Press Communications where he serves as the VP of Programming for 99.7 and 107.1 The Boss. He also hosts the morning show 'Robby and Rochelle' alongside his wife, Rochelle. He's been with the company/stations since September, 2021. Prior to arriving in New Jersey, Robby spent decades working across the country in many top markets for many highly successful brands. Among them include Z100, WPLJ and Q102. He has also worked in Detroit, Boston, Providence, Portsmouth, NH, and served as an exclusive guest host for Scott Shannon on the True Oldies Channel. To get in touch, reach Robby by email at RobbyBridges@hotmail.com.

A Radio Road Map From The Presidential Election

Columns Robby Bridges Robby Bridges -
-what is the “est” factor of my brand, how is it defined? Loud-est? Funni-est? Brash-est? Friendli-est? Warm-est?

Radio Needs A Better Listener Measurement System

Columns Robby Bridges Robby Bridges -
Let’s start here: The diary system is inefficient, clunky, and unreliable compared to digital measurement.

Brand Expectations Matter In Viral Moments

Columns Robby Bridges Robby Bridges -
If the brand expectation is warm and inviting, meet that. If not, “compassion and grace” generally doesn’t attract attention or get a market buzzing or fans talking. It’s vanilla.

10 Things Radio Needs To Fix Now

Columns Robby Bridges Robby Bridges -
And so from the home office here in Providence, Rhode Island, the top ten things radio needs to fix and get right ASAP!
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Breaking

Evan Roberts Suggests Howie Rose’s Final Call Be Opening Day 2027 if Sunday Has Weather Delays

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"You'll get plenty of more opening days. Let Howie and Keith Raad finish it the right way with 40,000 people, with optimism, hope, and then Howie can drop the mic and say I'm out."

Major Garrett’s CBS News Podcast ‘The Takeout’ Adds New Election Segments with VoteHub Partnership

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CBS News is expanding The Takeout with Major Garrett...

SubmitHub Bans AI Music From Its Promotion Services

Music 0
"We want to build a platform that actually helps people promote real music."

Xperi Data Shows Radio Listenership More Than Doubled On NFL’s Opening Sunday

Sports 0
"Overall Sunday audience share jumped 60% on average. Pre-game listening rose 111% heading into kickoff, and post-game audiences grew 152%."