Twitter became where you went to break news and gather information. It’s where you built an audience and answered questions. And while it became an inescapable part of the job, I’ve increasingly come to struggle with the business rationale for doing so.
ESPN is obviously testing something, and it’s worth poking around at why the network wouldn’t follow the schedule it has used for the last 16 years, scheduling kickoffs at 7 and then 10 on their primary channel.