Tag: Advertising

Browse our Latest articles!

Audacy Repositions Star 94 Atlanta With Brighter AC Direction

Audacy has repositioned rhythmic AC WSTR Smyrna/Atlanta as a...

Brad Elliott Joins 95.1 The Wolf in Abilene

Community Broadcast Partners has added Brad Elliott as afternoon...

Dana Loesch Blasts Megyn Kelly and Candace Owens Over Charlie Kirk Coverage

"No one wants to hear it because no one trusts you. No one believes you. You have no credibility here. Take that welfare card back. We don't want it."

Jason Rantz to Guest Host Katie Pavlich Tonight on NewsNation

His guest-hosting assignment comes just months after NewsNation launched Katie Pavlich Tonight as part of its revamped primetime lineup.

A Lesson For The Advertising Industry From Taylor Swift

“Why does all of this matter? And who should be paying attention most? The advertising industry.”

Toast to 10: The Impact of Barrett Media Across Sales, Advertising, and Management

"Today, we elevate that conversation to the executives, sales leaders, and advertising branches of the media industry—leaders who continue to face head-on challenges of generating revenue, managing budgets, and finding avenues to increase reach and return on investment"

The Radio Advertising Issue Is Rooted in an ROI Mistake

"Radio must return to doing what it has always done best: connecting with people"

WWE Is Squandering Opportunity With ‘Saturday Night’s Main Event’ on NBC

"The advertisement on Saturday Night's Main Event should be the WWE. Instead viewers were treated to ads surrounding medications, life insurance, and the latest food and drink sensations"

Why Do Radio Executives Continue to Distance Themselves From Radio?

"If the company's radio stations are reaching half the adult population in their local markets, why seek separation from your radio identity? That's a heck of a story."

A Message to the Advertising Industry, New Sports Editor, AI Ashley, and the 2025 BNM Summit

"This is simply a call on others in the advertising world to take a second look, and consider spending a few hours learning and connecting with others who can help improve their client's businesses."

If Salespeople Do a Great Client Needs Analysis, They Have All the Answers They Need

Welcome into the sales meeting this week, where our topic will be the third step in the sales process. You did your homework and...

Audacy Announces Partnership With Claritas for New Enhanced Advertising Measurement

The partnership was announced at the Consumer Electronic Show 2025.

Amazon Prime Black Friday Football Ads Score for Effectiveness

Amazon Prime Video’s Black Friday Football not only drew a 41% larger audience audience for its sponsors than last year, but commercials during the...

Sales Meeting: For Media Sellers it is Far From the Most Wonderful Time of the Year

Welcome to our first sales meeting of December. Hope everyone had a nice Thanksgiving holiday and re-entry back into the real world on Monday...

Popular

Brad Elliott Joins 95.1 The Wolf in Abilene

Community Broadcast Partners has added Brad Elliott as afternoon...

Dana Loesch Blasts Megyn Kelly and Candace Owens Over Charlie Kirk Coverage

"No one wants to hear it because no one trusts you. No one believes you. You have no credibility here. Take that welfare card back. We don't want it."

Jason Rantz to Guest Host Katie Pavlich Tonight on NewsNation

His guest-hosting assignment comes just months after NewsNation launched Katie Pavlich Tonight as part of its revamped primetime lineup.

Google Adding AI Labels to Ads Across Search and YouTube

The update will appear on ads shown in Google Search, YouTube, and Google Discover.