Tag: Advertising

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SVP of Content Pat Paxton to Exit Saga Communications

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"I will miss you all but feel like I'm a better person having worked with each of you."

Mike Mulligan, Marshall Harris Depart 104.3 The Score in Chicago

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"Mulligan departs after two decades with the Chicago sports station. Harris joined The Score on a full time basis in 2024."

Mike Z Joins KNAC After KCAL-FM Classic Rock Flip

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"I never thought I would one day be on air there,"

94.9 The Fan Nashville Adds Greg Pogue, Darren McFarland Program To Mornings

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"To add Greg and Darren to our local sports talk show line up on ESPN 94.9 The Fan as well as our great lineup on ESPN 102.5 The Game is a huge win for us."

If Salespeople Do a Great Client Needs Analysis, They Have All the Answers They Need

Columns Dave Greene Dave Greene -
Welcome into the sales meeting this week, where our topic will be the third step in the sales process. You did your homework and...

Audacy Announces Partnership With Claritas for New Enhanced Advertising Measurement

Business BNM Staff BNM Staff -
The partnership was announced at the Consumer Electronic Show 2025.

Amazon Prime Black Friday Football Ads Score for Effectiveness

Television BSM Staff BSM Staff -
Amazon Prime Video’s Black Friday Football not only drew a 41% larger audience audience for its sponsors than last year, but commercials during the...

Sales Meeting: For Media Sellers it is Far From the Most Wonderful Time of the Year

Features Dave Greene Dave Greene -
Welcome to our first sales meeting of December. Hope everyone had a nice Thanksgiving holiday and re-entry back into the real world on Monday...

Advertisers Are Missing a Golden Opportunity

Industry Guest Columns BNM Staff BNM Staff -
"If it is my product and my ad budget, I'm going to change up the parameters to try it this way one time."

How Should a Radio Advertising Sales Rep Answer, ‘So, What Do You Do for a Living?’

Business Jeff Caves Jeff Caves -
Barrett Media produces over 20 stories per day on the music, news, and sports media industries. Stay updated on the latest happenings by signing up to...

Meet the Leaders: Tina Murley, Beasley Media Group

"Meet The" Series Demetri Ravanos Demetri Ravanos -
Barrett Media produces over 20 stories per day on the music, news, and sports media industries. To make sure you're updated on the latest...

Jomboy Media States Its Case to Advertisers at the Company’s Inaugural Upfront

Columns Jason Barrett Jason Barrett -
The event took place Tuesday afternoon at Slate on 21st street in New York City.

World Federation of Advertisers to Discontinue GARM Ad Buying Standards After Pushback From Conservative Media

Business BNM Staff BNM Staff -
The news comes two days after both X and Rumble filed lawsuits against the organization.

Advertising Dropped 8% in February, New Report Shows

Business BNM Staff BNM Staff -
The decline coincides with a 7% decrease during January.
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Popular

Mike Mulligan, Marshall Harris Depart 104.3 The Score in Chicago

Sports 16
"Mulligan departs after two decades with the Chicago sports station. Harris joined The Score on a full time basis in 2024."

Mike Z Joins KNAC After KCAL-FM Classic Rock Flip

Music 0
"I never thought I would one day be on air there,"

94.9 The Fan Nashville Adds Greg Pogue, Darren McFarland Program To Mornings

Sports 0
"To add Greg and Darren to our local sports talk show line up on ESPN 94.9 The Fan as well as our great lineup on ESPN 102.5 The Game is a huge win for us."

Roy Philpott Named Danny Kanell’s New Co-Host in Mornings, Dusty Dvoracek Shifts to Middays at SiriusXM College Sports Radio

Sports 0
"We've worked together a lot over the past month. He's going to be stepping in to fill your shoes. Oh boy, I've already gotten some complaints that there's going to be an ACC bias."