Tag: broadcasting

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Will Cain Broke the Mold When He Took Fox News Show to Texas Studios

"It's my culture. It's my vibe. It's my people. And I get to do this from the place that I was born and raised in. I'm so grateful."

20 Brands In 20 Days: Brent Lane, Cat Country 98.7 Pensacola

“Cat Country 98.7 is very much about the community of Pensacola. We've spent 21 years now being a Pensacola radio station."

When Dan Patrick Calls Out Nielsen, Does Anyone Listen?

"If Dan Patrick can become one of the greatest storytellers in the format, it’s time for the format to begin telling its own story better"

Hits On The Horizon: Rob Thomas, Foo Fighters And Mau P

Took a couple of listens, but the new Foo Fighters / “Today’s Song” is surely one your ears should get on if they have not been.

How Not to Get a Job in Sports Radio: Sales Remix

Last week, Jason Barrett posted a blog titled “How Not to Get a Job in Sports Radio” outlining a myriad of ways you can blow...

How Not To Land a Job in Sports Radio

It's happening right now. In fact, it happens every day. But nobody is there to stop you from hitting the send button before damage...

Your Customer Isn’t Always Right

Much like we know any publicity is not really good publicity, your customers aren’t always right.  In fact, I’d venture to say in my...

A Letter to a Young Salesman

Ever wonder what you’d say to your younger self, the person you were when you just started in sports media sales?  Here’s what I’d...

Let the Client Decide How Much They Want to Spend

One of the biggest mistakes we can make in media sales is to decide what it is our client or prospect can or cannot...

Don’t be Afraid to Walk Away

Let’s talk about one of the hardest things to do in our line of work: walking away. Yes, believe it or not, there are reasons...

Selling Advertising Starts With Selling Yourself

In my office hangs a small sign that (in part) reads: “You are not in the sales business, you are a marketing consultant who...

What I Learned at The 2018 NAB Radio Show

Each year I attend the NAB Radio Show, and after a few days of meetings, attending sessions, and celebrating individual and brand achievements, I’m...

How Do You Define Digital?

Ask a few different people what the word 'digital' means to them. After you do, take note of the variety of responses that you...

A Pen and a Piece of Paper Can Change Everything

I love technology. As I write this, I have a baseball game on a television, in a different city, that is being “cast” from my...

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20 Brands In 20 Days: Brent Lane, Cat Country 98.7 Pensacola

“Cat Country 98.7 is very much about the community of Pensacola. We've spent 21 years now being a Pensacola radio station."

When Dan Patrick Calls Out Nielsen, Does Anyone Listen?

"If Dan Patrick can become one of the greatest storytellers in the format, it’s time for the format to begin telling its own story better"

Hits On The Horizon: Rob Thomas, Foo Fighters And Mau P

Took a couple of listens, but the new Foo Fighters / “Today’s Song” is surely one your ears should get on if they have not been.

What Country Radio Can Learn From the Floods in Texas

Country radio stations can't simply react when severe weather hits; they must anticipate, plan, and rehearse for disaster scenarios well in advance.