Tag: broadcasting

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

The Industry According To….Rich Tunkel, Nielsen

Features Keith Cunningham Keith Cunningham -
"Radio is perceived to be the least effective media, when the data shows just the opposite."

Is a College Degree Still Worth It in 2025?

Columns Bob Lawrence Bob Lawrence -
"It’s time to break the cycle of blindly sending teenagers into six figures of debt for a piece of paper that may or may not pay off."

Mike Valenti: Tom Brady Is A ‘Malignant Narcissist’

Radio BSM Staff BSM Staff -
"That was his swan song. That was one of the worst Super Bowl broadcasts in history."

3 Real Concerns For The Radio Industry

Columns Jason Barrett Jason Barrett -
"This format used to launch the biggest and best shows in the business. Now, how many 'hit' shows exist featuring talent under 35 years old?"

4 Steps to Follow to Overcome Being Laid Off in Radio

Industry Guest Columns BSM Staff BSM Staff -
It’s been over two weeks since that moment, and I can say without a doubt the pain of the moment was realized. However, the opportunity it presented was to re-invest time both personally and professionally into myself.

Best Practices For Hiring The Next Generation in Radio

Columns Bob Lawrence Bob Lawrence -
Younger generations value authenticity, diversity, and social responsibility. They want to work for companies that are as genuine as their Instagram filters.

Do Young People Still Want to Work in Radio?

Columns Jason Barrett Jason Barrett -
"It is REALLY hard to find young talent that has a passion for behind the scenes radio roles, and a willingness to make very little money and grind."

If Younger Audiences Won’t Come to Radio, Maybe Radio Should Follow Charlie Kirk’s Lead and Go to Them

Columns Jason Barrett Jason Barrett -
"Whether you care about politics and like or dislike Kirk, isn't important. It's the idea he came up with that you should be thinking about taking advantage of."

The Secret to Saving Media Companies Is Not What You Think

Industry Guest Columns BNM Staff BNM Staff -
"There is too much content competing for a finite amount of attention."

It’s a New Day For Barrett Media

Columns Jason Barrett Jason Barrett -
"What you see on this website, and in your inbox through our daily newsletters is the result of passion, investment, love, knowledge, and hard work."
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

Features 0
"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."