Tag: broadcasting

Browse our Latest articles!

Is ESPN Overcomplicating Super Bowl LXI With Too Many Viewing Options?

0
"The Super Bowl is more than a football game, it's America culture. ESPN doesn’t have to convince viewers why they should watch, as it has worked to do with the College Football Playoff National Championship."

Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

0
“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

0
"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

0
"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

Best Practices For Hiring The Next Generation in Radio

Columns Bob Lawrence Bob Lawrence -
Younger generations value authenticity, diversity, and social responsibility. They want to work for companies that are as genuine as their Instagram filters.

Do Young People Still Want to Work in Radio?

Columns Jason Barrett Jason Barrett -
"It is REALLY hard to find young talent that has a passion for behind the scenes radio roles, and a willingness to make very little money and grind."

If Younger Audiences Won’t Come to Radio, Maybe Radio Should Follow Charlie Kirk’s Lead and Go to Them

Columns Jason Barrett Jason Barrett -
"Whether you care about politics and like or dislike Kirk, isn't important. It's the idea he came up with that you should be thinking about taking advantage of."

The Secret to Saving Media Companies Is Not What You Think

Industry Guest Columns BNM Staff BNM Staff -
"There is too much content competing for a finite amount of attention."

It’s a New Day For Barrett Media

Columns Jason Barrett Jason Barrett -
"What you see on this website, and in your inbox through our daily newsletters is the result of passion, investment, love, knowledge, and hard work."

The Past and Present of the Media Industry Must Play a Role in Shaping the Future

Columns Jason Barrett Jason Barrett -
"Take a look around the industry, which new hosts or executives have become household names as a result of a known commodity drawing attention to them?"

Beasley Media Group CEO Caroline Beasley Joins the 2024 BSM Summit for the Day 1 Keynote Conversation

Columns Jason Barrett Jason Barrett -
"Under her leadership, Beasley Media Group has operated sports radio's top performer, 98.5 The Sports Hub in Boston."

If Nick Saban Joins ‘College GameDay,’ Will He Be Any Good?

Columns Andy Masur Andy Masur -
“I’m going to keep working. I don’t want to get up and watch Netflix. I know there’s some opportunities out there for me somewhere."

Media Executives Are Missing The Mark If They’re Not Promoting Brand Progress

Columns Jason Barrett Jason Barrett -
I wonder if you've thought about how much more you gain vs. what you lose by having your brand story told.

6 Play by Play Problems Courtesy of a Talk Radio Program Director

Columns Peter Thiele Peter Thiele -
"The easier that you make it for the listener to understand what is happening, the more value you present."
1234...83Page 3 of 83

Popular

Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

Features 0
“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

Columns 0
"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

Features 0
"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

How News/Talk Hosts Can Spot Bad Midterm Election Polls Before Election Day

Columns 0
This shouldn’t take much time and, in fact, might add to the on-air conversation. The host can give real reasons why some of the polls about your market’s midterms are good or bogus, beyond “How can Candidate X be ahead?” or “You can’t believe any of the polls.”