Tag: Classic Rock Radio

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Eagle 98.1 Brings The Woody Show to Morning Drive in Baton Rouge

Music BMM Staff BMM Staff -
"This station has real roots here. We know our listeners. We show up. And we're going to keep building something Louisiana can be proud of."

How Radio Can Beat Spotify and Apple Music for Summer Concert Listener Attention

Columns Mike Stern Mike Stern -
While it might be easy to dismiss the issue of concert information as being relevant only for stations that play newer music, the fact is Classic Rock and Hits artists continue to tour and do huge business.

The ‘Jim Kerr Rock & Roll Morning Show’ on Q104.3 Welcomes Christin Marks and Trevor Marden as New Co-Hosts

Music BMM Staff BMM Staff -
"Marden and Marks' promotions add a new layer to the show while maintaining the tradition listeners have loved for decades."

Why Program Directors Shoud Emulate Tom Izzo When Leading Brands

Columns Mike Stern Mike Stern -
All of Izzo's methods mirror best practices for Program Directors. Replace driving ratings with winning championships and he's trying to accomplish the same things we are.

Why Bad Marriage’s Latest Album Proves Classic Guitar Rock Isn’t Done Yet

Features Terrie Carr Terrie Carr -
"It’s east coast attitude with a splash of west coast sleaze. The title track has just entered the Billboard rock charts at #24, and the band’s energetic live performances are gaining fans of all ages."

Why Classic Rock Radio Should Embrace the Creative Chaos March Madness Provides

Columns Mike Stern Mike Stern -
Classic Rock/Hits radio stations are arguably ahead of many other brands because we already know what the consumers want from us.

How Crash Leans on His Passion for Radio in Growing Community at 98ROCK Tampa Bay

Features Mike Stern Mike Stern -
"We want to keep everybody positive. Hopefully they'll remember something we said that brightens their day."

What Those Who Knew Uncle Joe Benson Best Learned From a Classic Rock Legend

Columns Mike Stern Mike Stern -
"The biggest impact on me was his relationship with the audience. Joe helped me understand that to really know your listeners, you needed to become their friend, because that is who you are talking to every day."

Former KLOS Host Uncle Joe Benson Dies

Music BMM Staff BMM Staff -
Radio lost one of its most recognizable voices this week as longtime Los Angeles personality Uncle Joe Benson died Tuesday, at 76, following a...

The Woody and Wilcox Show Is One of Radio’s Most-Established Family Affairs

Features Mike Stern Mike Stern -
"We love each other. That means we can give each other the business without being mean. The dynamic is so familiar to people. When listeners tune in they immediately identify with it."
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

Features 0
"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."