Tag: social media

"We found that we can do content on social in such a short form with just the highlights of what we do in a long-form setting to hook people."

When you think about platforms like TikTok, YouTube, or Instagram, those platforms really prioritize that video content, and it jump-starts the algorithm in a way that allows more visibility to all of our content.

“When everything’s a math problem, creativity and quality don’t matter. If creativity and quality don’t matter, then why employ anyone at all?”

"We're not necessarily always playing on the same field, so we have to really navigate and figure out what it is that we can do and can't do."

“Social Media is not about volume, it's about differentiation” – Lori Lewis.

The platforms are the ones using your opinion to make money (and train their AI engines). You get to think that your value is measured by the number of followers and likes you accumulate.

On social media, Fox News was the most engaged brand with 404.4 million total social interactions, up 34%.

A sale of the social media app would need to be approved by China, with experts alleging that would be an unlikely outcome.

As I talk to Market Managers and Program Directors, one of the things I often hear about is how difficult it is to find good, young talent.

Mark Zuckerberg has been at or near the top of the enemy list for conservative media members for nearly a decade. One change shouldn't magically put him in your good graces.