For years, people compared a 60 Minutes correspondent chair to a Supreme Court seat: once you got it, it was yours for life. This year proved that's not actually true.
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
"I don’t make music to chase a trend, or try to get viral on TikTok. I just make music that I love. It takes a lot of other variants, but I still believe that song is king."
"Musicians that treat their band like a business, that tour extensively, that invest in their own future — those are the ones that tend to succeed, and the types of artists that we’re looking to work and partner with"
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
Here’s the question: Will another research company have an opportunity to overthrow King Nielsen? Will radio and audio measurement change? I expect we’ll see a new landscape by the end of the decade.