Tag: Sydney Sweeney

Browse our Latest articles!

60 Minutes Producer Henry Schuster Exits

0
"I have been thinking about leaving for a while now, and when the opportunity presented itself in February, I took it."

The Industry According to Gary Jay, Land Shark Promotion Studio

0
"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Bidding Farewell to Sydney Sweeney

Columns Keith Cunningham Keith Cunningham -
"No one pays as much attention as we think they do or hope they will."

What if Radio Ratings Were Based on Production?

Columns Keith Cunningham Keith Cunningham -
"Those of us inside radio obsess over imaging. We hang on every word and share our epic creations like we’ve just solved all tune-out. For regular listeners, though — our zips and zaps are just commercials."

What Music Radio Can Learn from the NFL’s Winning Playbook

Columns Keith Cunningham Keith Cunningham -
With the new season, here are ten reminders of what makes the league so successful — and RockTernative can steal every one of them.

Why Country Radio Can’t Ignore Pop Culture

Columns Jeff Lynn Jeff Lynn -
If a station only mentions a viral moment on-air, it misses a massive opportunity. Pop culture content can live across social media, newsletters, TikTok, and the station app.

Pepsi Falls, Dr. Pepper Rises And A Rock Radio Lesson

Columns Keith Cunningham Keith Cunningham -
Pepsi may treat this as a short-term slip, but there’s no guarantee. The trendline suggests otherwise.

Nielsen 101: Share vs. Rating and What It Really Means

Columns Keith Cunningham Keith Cunningham -
Why Your Share Doesn’t Equal Sales.

Howard Stern Keeps His Edge in a Culture Gone Soft

Columns Keith Cunningham Keith Cunningham -
The fear of being cancelled has paralyzed many to the point of being plain and boring. Or worse, fake.

How a Pop Quiz Can Tune Up Your Rock Radio Team

Columns Keith Cunningham Keith Cunningham -
The goal is to take the temperature of the room and spark insights you won’t get from Slack threads, a bagel meeting, or a group text.

From CNN to Fox News, Cable News Can’t Get Enough of Sydney Sweeney Ad Backlash

Columns Lauren Ashburn Lauren Ashburn -
It’s the story that nobody can resist.

Sydney Sweeney, Topicality & Rock Radio’s Lost Edge

Columns Keith Cunningham Keith Cunningham -
Many at Radio have forgotten the lost art of, or the importance of, topicality.
12Page 1 of 2

Popular

The Industry According to Gary Jay, Land Shark Promotion Studio

Features 0
"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."