Tag: TikTok
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Why Morning Show Benchmarks Drive Country Radio Loyalty
When a listener knows that their favorite bit is always at 7:10 or “The Drive At Five” always kicks off the weekend, you’ve trained them to choose you over a podcast or playlist.
ESPN To Unveil a TikTok-Like Social Feed With Rollout of Direct-To-Consumer Product
"Vertical, scrollable video is how so many fans get their information today"
How to Build a Strong Hot AC Radio Brand That Connects
Hot AC thrives on personality-driven shows, local conversation, lifestyle tips, and pop culture updates.
Hot AC Success on a Budget: Music & Promo Hacks
You don’t need a massive budget to achieve meaningful music research and compelling promotions. What you need is creativity, digital savvy, community connections, and strategic focus.
TikTok & iHeartRadio Launch Next Up: LIVE Music Contest
This competition puts fans in the driver’s seat, letting them engage with artists during live streams and help decide who moves forward.
Why New Music Is the Lifeblood of Urban Radio
Music is subjective. But it’s supposed to be subjective for the listener, not necessarily the programmer.
Meet The Music Directors: Christy Taylor 107.7 The End And Alt 94.9
I think our role isn't to "soapbox" about what we want alternative music to be, but rather to reflect what our alternative listeners want and to be more of a mirror. ”
Ella Langley Credits Country Radio for Fueling Her Breakout Success
“When I was younger, I just listened to the radio. I could tell you the stations in Alabama. 98.9 is Country, 97.9 is the Jamz, 101.9 is Pop."
7 Ways Hot AC Radio Can Adapt To On-Demand Culture
In today’s fast-paced digital age, the rise of streaming platforms, satellite radio, and on-demand media consumption has changed how audiences engage with content.
Jeff Pearlman: Bill Simmons Surrendered Being a Journalist a Long Time Ago
"I really hate hearing Bill Simmons question anyone’s journalistic integrity when that guy has shown literally zero journalistic integrity throughout his career."