"I am excited to take fans closer to the action, consistently providing content that gets people up close with their favorite players, coaches, and prominent figures in the state of Michigan and beyond."
CHR needs to engage younger listeners and the only way to do it is first to learn to talk to them and that’ll mean innovating and trying new content on the air and probably returning to some vintage tactics that will feel new again as its been so long since they’ve been used.
I think there is some sense in the idea that one all-news radio station is really all the city can sustain, but it’s about cash more than anything from the LMA to the AFTRA contract to the sales commissions.