OutKick saw its highest year-over-year growth in July, with more than 6 million unique visitors coming to the conservative sports site.
That figure is a 119% increase compared to the same time period in 2022. In total, the outlet saw 24 million multiplatform views.
“It’s always great to see OutKick’s strong growth every month. We continue to distribute engaging content on topics that reach beyond sports and add talent to our roster that embrace common sense reporting,” OutKick founder Clay Travis said.
The company also touted more than 13 million video views across Facebook, Twitter, and YouTube, making it the eighth-highest month on record.
During July, the company added a show featuring former collegiate swimmer Riley Gaines. Gaines for Girls debuted on July 12th and is centered on being an advocate for biological women competing in women’s sports.
