OutKick delivered strong growth year over year in the month of August. The platform says it saw 5.6 million total desktop and mobile unique visitors. That represents an 8% year-over-year increase.
OutKick reports when you add the total multiplatform views together for the month, it is a total of 26 million, a 39% year over year increase.
Readers, viewers and listeners spent a total of 23 million minutes with the outlet, which according to Comscore, is a 19% increase over last year.
On Facebook, X and Instagram, OutKick saw more than 1.6 million social actions, up 90% versus the prior month and up 204% year over year, and over 11.1 million video views on Facebook, X, and YouTube, according to Shareablee. OutKick currently has 1.66 million subscribers to its YouTube channel and over 300,000 who follow them on X.
Owned by FOX Corporation, OutKick was originally founded by Clay Travis.