Dr. Ed Cohen

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One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company's President of Research Policy and Communication, and eight years as VP of Domestic Radio Research. Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He enjoys hearing your thoughts so please feel free to reach him at doctoredresearch@gmail.com.

Exclusive articles:

And You Thought Radio Had It Bad…

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Under the heading of “misery loves company”, it could be worse. Just look at cable.

Following Connected Car Expert Roger Lanctot on LinkedIn is Time Well Spent

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His writing is always entertaining, and you’ll never have any doubt as to where Roger stands on an issue in the industry.

Should Radio Be More Optimistic?

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Who out there in radio is doing something new and different and can point to some success?

It’s Christmas Time for Radio Stations Again!

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Make sure your 100KW signal is getting maximum credit wherever it can be heard, and the network folks will thank you for it.

How Would Audio Measurement Change if Nielsen Faced Stiffer Competition?

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What would audio look like if we had only reach and much of the data were modeled?
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Breaking

The Interview: The John Phillips Show on 790 KABC

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How do you interview someone perhaps best known for making racially motivated comments? Let's see how John Phillips did it.

Three Ways To Increase Audience Connection With Transparency

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Imagine what it would sound like if the remaining talent were allowed to have editorial time about the recent changes to the station.

‘The Press Box’ with Bryan Curtis and David Shoemaker is The Ringer’s Must-Listen Podcast

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"It’s worth just saying how stupid this is."

Being Laid Off Hasn’t Dampened Kadie Daye’s Love of Radio

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“You could be sad, but how will that help me? It is not going to help me get the next big thing."
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