John Mamola

546 POSTS
John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

Is Netflix’s Podcast Shopping Spree a Giant Gamble for Creators?

"Creators are trading a guaranteed check for a partnership with an unproven player—one that may even put barriers between them and the audience they’ve spent years building"

How Adam Lefkoe’s Versatility Gives TNT Sports A College Football Playoff Edge

"My goal is to keep being curious. Sometimes people get callous and have covered a sport for so long that they believe they are the arbiter of it. I feel as if I’m always the guest and make good dinner conversation"

It’s Time for ESPN To Attempt an AI Alt Cast

"Disney, ESPN’s parent, has a long history of embracing new technologies and creating integrated entertainment ecosystems. AI in sports broadcasting aligns perfectly with this philosophy"

How Greg Hill Uses Boston’s Sports Energy To Enhance Deep Listener Ties on WEEI

"It’s always been a content business. Finally, this industry is getting smarter about it. It doesn’t matter the platform the content is consumed on. The content is always king"

A Sports Radio Business Case For Allowing More Talent to Say Goodbye

"Not every ending needs a curtain call, and not every situation allows for one. But cutting talent loose without context, preparation, or the chance to say goodbye rarely protects a brand the way decision-makers hope it will"

Breaking

Charles Barkley Reflects on First Year of ‘Inside the NBA’ on ESPN: “Honor and a Privilege”

"Every kid who's ever touched a ball wanted to be on ESPN. To work with you guys, it's been awesome. But to get to do the NBA finals, it was exciting, fun, and we had a blast."

Dan Patrick Reveals Counseling Four ESPN Employees To Stay With the Network Since His Own Departure

"Those four letters are extremely powerful, because you're going to get your ass handed to you. If you leave there, and you think everybody's going to fawn all over you, think again."

Brendan Carr: FCC Not Planning on Investigating Bias, Interference Allegations at 60 Minutes

"I don't think there's a lot of people that have concerns that this was about bias. I think it was about unprofessional behavior."

ESPN Reportedly Preparing for Layoffs This Summer

"ESPN is heading into it's first year broadcasting the Super Bowl. Ensuring the right talent are in place for the network's debut is crucial for success."