Why News/Talk Radio Hosts Must Guard Against Confirmation Bias
Develop your own thoughts, observations, and opinions. You are being paid to provide originality. People love your show because of you. Be that thought leader.
What Every Radio Professional Should Know About Severance Agreements
I have been downsized and fired. I know your emotions. You have every right in the world to be angry. Here is the truth: it doesn't help you to disparage your former employer.
A Defense of iHeartMedia’s Bob Pittman and Cumulus’ Mary Berner
Why has there been a lack of innovation in radio over the past decade? It's because even a short-term drop in ratings and revenue is considered a moment to panic. What are Bob and Mary to do? They are prisoners of their companies' covenants.
Why Every News/Talk Radio Station Can’t Follow the Pittsburgh Steelers’ Lead
In the last decade or so, the Steelers had a winning record and likely made the playoffs. Sadly, the Steelers are not ready for a Super Bowl run. How about your show? Is it competitive? Is it a winner?
How News/Talk Radio Can Address America’s Growing Loneliness Epidemic
There is a significant portion of your audience that gets home on a Friday night and has no real human contact until they arrive at work on Monday. There is an opportunity for radio.