Peter Thiele

177 POSTS
Peter Thiele is a weekly news/talk radio columnist for Barrett Media, and an experienced news/talk radio programmer. He currently serves as News/Talk Format Captain for Zimmer Communications. Prior to joining Zimmer, Peter held programming positions in New York City, San Francisco, Des Moines, Little Rock, Greenville, Hunstville, and Joplin. Peter has also worked as a host, account executive and producer in Minneapolis, and San Antonio. He can be found on Twitter at @PeterThiele.

How to Follow the Radio Ratings Data to News/Talk Success

The data is your path to victory. Don’t run from data, cherish it. Data is the scientific way to monitor your show.

News/Talk Radio Hosts All Need Some Resilience

This is probably not the most eloquent or unique thing that you have read on the subject, but hopefully, it allows you to chew through a few things. 

Talk Radio Needs to Reimagine Call Screening

Allowing listeners on the air does provide a certain risk. It can even be dangerous, exciting, and fun. 

Mastering This News/Talk Radio Skill Can Grow Your Ratings

Imagine being at a diner and a person coming up to greet you and a friend at a table. Do you leave the new person out? No, you introduce your friend and fill the person in on the conversation. 

Does Your Radio Station Sound Big?

I believe that every radio station has its own personality and feeling. I think that every programmer needs to find that station’s sound. As a PD,...

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