The Odyssey Proves News/Talk Radio Needs a New Playbook
Being a contrarian can absolutely work for a host. It grabs attention, and it can build a brand. But real skill shows up when a host takes a popular topic somewhere unexpected instead of somewhere predictable.
Christine Williamson Is Becoming One of the Future Faces of ESPN’s SportsCenter
"Like it or not, change is a constant in big-time media, and ESPN will continue moving forward. Entertaining and energetic talents like Williamson are helping forge that new path."
Does the SiriusXM-Audacy Deal Actually Help SiriusXM?
Ultimately, I'm not criticizing SiriusXM for signing this deal. I just don't see the clear necessity behind it, at least not yet.
Ozzy Osbourne: One Year After Losing the Prince of Darkness
"A year removed, the loss still feels strange. You can still feel the space he left behind."
ESPN’s First Take Has an Opening, Skip Bayless Is the Answer
"Proven chemistry is difficult to manufacture. ESPN already knows this pairing works. With another opening on First Take, the easiest decision may also be the smartest one."
Radio’s Nomadic Listener Problem Is Getting Worse
"Be the best in your lane. Just understand that today's listener is going to wander."
Revenue Opportunities You May Be Walking Past
"The most successful sellers don't sell commercials. They sell solutions and solve problems. When they broaden their conversations and ask, "What challenges are you trying to solve?" entirely new business begins to appear."
Why TikTok Followers Don’t Equal Radio Talent
"Some creators can. Others simply do not translate."
Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed
"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."
A.I. in Radio: Where Is the Uncrossable Line?
"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."
