Columns

"The lesson for music radio is not that low cost is bad. The lesson is that once the experience starts to feel stripped down, transactional, and emotionally thin, the audience may still use you while caring less every time they do."

"The NFL schedule release is a test of a station’s ability to think like a modern content brand. It rewards preparation, creativity, and responsiveness. Those that treat it as just another news item will continue to fall behind."

ElevenMusic launched with approximately 4,000 human artists on board

When listeners want to feel informed, entertained, and engaged by talk that actually reflects their lives, their state, or their region, they're not exactly super served by someone broadcasting from a studio 2,000 miles away.

The Barrett Media Audio Summit takes place in exactly fifty six days in New York City. Tickets to join us at the SVA Theatre are available...

"ESPN doesn’t need nostalgia—it needs impact. And impact is exactly what a recurring role for Bayless on First Take could deliver. The history is proven, the attention is guaranteed, and the interest is already built in."

"A lie can travel halfway around the world before the truth can get its boots on." It was true when it was first said. It's even more true now...

"Somewhere between the cassette era and he Dropbox link, we convinced ourselves that technology would make talent discovery easier."

"AC radio stations lack vision for their strategic position and the fortitude to make differentiations in their market landscape."

One of the issues with that is the news cycle is moving so fast that an on-demand show from three hours ago may be obsolete. I think that is a challenge we have not fully adjusted to.