"The industry has spent decades telling talent to be genuine, build trust, and create authentic relationships with listeners. Yet when those same qualities extend beyond sports and into the realities of the business itself, they can suddenly be viewed as liabilities instead of strengths."
The shift to digital isn't some looming threat anymore — it already happened, and a lot of the format missed the boat. Now stations need to swim to catch up.
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."
Don't be discouraged — take this on. If you work for one of the companies that have been struggling with debt, start making your plan for what is next today. Protect yourself.
Shapiro and Boreing could model something the broader conservative media space desperately needs right now: proof that you can disagree, go your separate ways, and still treat each other like adults.
"The campaign delivers more than 2,000,000 paid social impressions through a customized audience development strategy built around your brand's specific goals."
"It’s a combination of seminar and social gathering, where people come to learn, network, educate, challenge one another, and leave with a treasure trove of ideas to bring back to their markets."