As an industry, we need to realize that a rising tide lifts all boats. Many shows and stations are where they need to be with their digital game, but many are still well behind the curve.
"Even when the NBA Finals are tipping off. Even when the Stanley Cup is being contested. Most sports need games to control the conversation. The NFL just needs a headline."
"The biggest lesson from Inside the NBA's first season on ESPN isn't that the show suddenly became less talented, less entertaining, or less insightful. It's that audiences can't engage with a show they rarely see."