"The question isn’t whether Sport & State and OutKick are competitors. The question is whether both sides are willing to embrace it. Because competition isn’t necessarily a threat. Sometimes, it’s the thing that makes you better."
For an up-and-coming political communicator, White House press secretary can be a career-defining opportunity. It can take someone from relative obscurity to national prominence almost overnight.
Networks that only cater to their existing base tend to shrink over time as that base ages out. Consequently, if a scrolling text chain is what it takes to pull younger eyes toward CNN's programming, that's a trade worth making.
"For now, the man who once looked like the biggest risk ESPN ever took may actually be the network’s best example of how to maximize the relationship without walking away from the brand that helped build it."
Nobody wants an outside ownership group walking into their newsroom and announcing that everything's been done wrong. That conversation never goes well, no matter who's delivering it or how it's framed.
"CW Sports is not going to feature games pitting traditional powers like Oklahoma, Notre Dame, Michigan, Alabama, Georgia or Texas against each other. However, just looking at the 2026 college football schedule, they do have some interesting matchups."