Columns

"Baseball needs good press, smart marketing, and a locked-in audience. The Super Bowl provided exactly that opportunity. Instead, MLB once again struck out looking."

"Next year, NFL executives would be well served by walking the tailgate acreage of Lucas Oil Stadium, Soldier Field, or Levi’s Stadium. Listen to what pours out of speakers before kickoff."

Cable news has long ignored the future. This move by MS NOW shows at least someone is looking ahead.

We all fantasize that our audience is totally glued into every moment on the radio. I wish that was true. It isn’t.

"A total of 39 brands were eligible for voting consideration in the Major Market Sports Radio Stations category."

"A total of 54 brands were eligible for voting consideration in the Mid Market Sports Radio Stations category."

"While the official viewership results have yet to be revealed, here is what stood out as the best and worst of what NBC Sports presented for Super Bowl LX.."

There's not good way to handle the situation she was in. That's the point. And that's also the problem.

If higher ratings will help business, this potential change will give the industry one more year to come up with a plan to either bring Nielsen’s prices down by trading cost for a less granular service, or to find and encourage competitors to come into the radio space.

"People are quick to forget, but there was undoubtedly some fatigue surrounding Chiefs-Eagles in New Orleans."