September 11th Radio Content: Bridging Generational Divides Today

"Millions turned to local radio hosts simply to feel less alone and stay informed."

The News/Talk Radio Lesson From the RNC’s Scheduling Blunder

I was at the gym on Labor Day and, not surprisingly, the men aged 25 to 54 weren't talking about politics. They were talking about the Seahawks and Patriots. The 49ers and Rams. They were talking about fantasy football, sports betting and the return of the NFL. They weren't talking about a manufacturing speech in Dallas on a Wednesday night.

Why Social Media Feedback Is Far Too Valuable For Any Sports Brand To Ignore

"No manager should blindly react to every social media comment. But no manager should fully dismiss social media feedback simply because it comes from a platform where negativity can thrive."

AudioGraph Changes Radio Attribution Game Entirely

"(It) aligns more closely with digital buying and measurement standards."

Why News/Talk Radio Hosts Need to Rethink the ‘Expert Guest’ Obsession

No listener remembers a dull interview with the mayor about the next city council meeting. No listener will stop you at the hardware store to compliment you on that great question about the new traffic circle. Make connections by sharing what makes you tick.

Three Reasons Why Tom Brady May Not Complete His FOX Sports NFL Agreement

"The question isn’t whether Brady can fulfill the agreement. It’s whether, eight years from now, both sides will still believe they should."

Why Radio’s Breakup With Nielsen Might Be Good for Programming Decisions

"Radio's proof model simply didn't answer the question advertisers started asking. Did this actually work?"

Salem Media’s Handling Of Charlie Kirk’s Death Deserves Praise One Year Later

Nobody could have gotten this perfect. But Salem came about as close as a company reasonably could. It walked a genuinely difficult line, balancing unfathomable grief against legitimate business obligations.

Fall Radio Programming: 50-Year Album Anniversaries Worth Promoting

"That's our opportunity to stand apart from the streaming services."

What’s Next for Maria Bartiromo After Fox News Firing?

A firing built around allegations of partisan overreach doesn't exactly open doors. It slams a few shut entirely.

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