Tag: advertising business

"By focusing on the things we can control and produce the most compelling daily team coverage. We are expanding into all the different ways and platforms we can do that, while delivering outstanding results for our advertisers. But also building a powerful company culture."

Podcasters have already figured out that trust sells. Radio has the trust. It just needs to put it to work.

“For us, the next step is applying what we learned. We have much more knowledge now about how people discover content, what makes them stay, and what separates a highly engaged consumer from everyone else."

Republicans have spent 60% of the money invested in the nine battleground races, while Democrats account for the remaining 40%.

Sports accounted for the largest share of top genres, with seven advertisers spending the most in the category. Five advertisers made comedy their largest category, while news accounted for the remaining three.

"The industry is rebuilding its playbook mid-flight."

BIA's revised 2026 projection puts local advertising revenue $1.6 billion above its previous forecast.

The average global response rate increased 4% during the second quarter compared to the first quarter.

Seven advertisers reduced their spending, while eight increased their commitments.

"Executives from Hilton, Southwest Airlines, State Farm, the NFL, The Hershey Company, Little Caesars, Stanley 1913 and Supergoop! will participate."