Tag: advertising business

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Tino Cochino Radio Moves To Afternoons At 98.5 KLUC

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Shawn Tempesta now hosts mornings, while Mikalah Gordon anchors middays.

Inside ESPN’s Bad Week: Leaks, Layoffs, and a PR Strategy Gone Wrong

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"ESPN is exceptional in so many areas that when the company makes a rash of mistakes handling personnel matters it's surprising."

Why Facebook’s New Video Feed Matters for News Media Creators

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If your newsroom or your channel walked away from that platform, now's a good time to reconsider.

Can AM/FM Radio Survive the Smartphone-Integrated Car Era?

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This study should be yet another wake-up call for our industry.

Veritone Executive Paul Cramer Departs After Eight Years

Business Garrett Searight Garrett Searight -
His departure follows Veritone's recently announced cost-cutting initiative, in which it revealed plans to reduce its workforce by 25%.

Political Ad Spending Outpacing Past Records, New AdImpact Data Shows

Business Garrett Searight Garrett Searight -
$449.7 million alone was spent in June, according to AdImpact.

iHeartMedia Strikes Deal with Amazon for Audio and Video Advertising

Business Garrett Searight Garrett Searight -
“This expansion of our long-standing relationship with iHeartMedia gives brands new opportunities to connect with consumers across more screens and speakers with greater relevance and measurable outcomes.”

BIA Advisory Services Names Michael Guerity as VP of Market Intelligence/Strategic Communications

Business Garrett Searight Garrett Searight -
"His leadership will also help BIA strengthen how we develop and deliver forecasting intelligence while leveraging AI and emerging technologies to expand the value of the insights we provide."

Top 15 Podcast Advertisers Surpass $60 Million in May, Magellan AI Data Shows

Business Garrett Searight Garrett Searight -
Magellan AI has released the list of top podcast advertisers for May. In total, the spending is down slightly. What We Know: Between the...

2026 Political Advertising to Reach Record $11.6 Billion, AdImpact Forecast Shows

Business Garrett Searight Garrett Searight -
The revised estimate would make the cycle the most expensive on record and represents a 4% increase compared to the 2024 presidential election.

Why Podcast Advertisers Shouldn’t Let the Skip Button Keep Them Away

Columns Garrett Searight Garrett Searight -
The lesson here isn't to flee podcasting. It's to approach it correctly.

8% of Podcast Listeners Pay Attention to Ads, New YouGov Study Shows

Business Garrett Searight Garrett Searight -
“One of the most distinctive things about podcast ads is how frequently they’re not listened to."

Futuri Launches TopLine Enterprise Revenue Intelligence Platform for Media Sales

Business Garrett Searight Garrett Searight -
According to the company, early adopters reported an average 11-times return on investment. They also shared 34% revenue growth within 90 days.

2026 Midterm Political Advertising Outpacing 2022 By 47% as California Governor Race Balloons

Business Garrett Searight Garrett Searight -
Tom Steyer has spent the considerable bulk of the political advertising.
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Inside ESPN’s Bad Week: Leaks, Layoffs, and a PR Strategy Gone Wrong

Columns 0
"ESPN is exceptional in so many areas that when the company makes a rash of mistakes handling personnel matters it's surprising."

Why Facebook’s New Video Feed Matters for News Media Creators

Columns 0
If your newsroom or your channel walked away from that platform, now's a good time to reconsider.

Can AM/FM Radio Survive the Smartphone-Integrated Car Era?

Columns 0
This study should be yet another wake-up call for our industry.

What Managers Should Learn From ESPN’s Latest Round Of Layoffs

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"There is a responsibility that comes with making these decisions, not just in who is let go, but in how the news is communicated. When that control slips and information leaks before leadership delivers the message directly, it doesn't just create headlines—it erodes trust.