Barrett Media
One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company’s President of Research Policy and Communication, and eight years as VP of Domestic Radio Research.
Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He enjoys hearing your thoughts so please feel free to reach him at doctoredresearch@gmail.com.
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Sports Radio
Sportsradio 96.7/1310 The Ticket Celebrating 31 Years on the Air
"It’s a remarkable property that we are all extremely proud of."
Justin Shackil Leaves New York Yankees Postgame Hosting Role on WFAN
"Thank you to the Yankees and WFAN for giving me one of the best seats in the house the last few seasons."
Fanatics, ‘Pivot’ Podcast Parting Ways Just 8 Months After Multi-Year Agreement
The sponsorship deal between the Pivot Podcast and Fanatics...
Cameron Brink, Sydel Curry-Lee to Launch New Weekly Show with Wave Sports & Entertainment
"Cameron and Sydel have a unique ability to connect with people and let their authentic selves shine."
Charlotte Wilder Leaves Meadowlark Media
"Excited for what’s next, and I’ll see you on the internet."
Sports Columns
Kirk Herbstreit’s Emotional Reaction to Ohio State Win Made for Great Television
Kirk Herbstreit didn't wake up and tell himself he was going to get emotional over a game on live television, it just happened. It was real.
Is Market Mobility Still a Thing in Sports Radio?
Market mobility, when it existed, was the sign of a company and boss that took an interest in what came out of their listeners’ speakers.
Broadcast Agents are Focused on Digital Opportunities, Why Aren’t More Radio Stations?
You have zero opportunity to succeed in the future. Your station is what people commonly refer to as 'Dead Man Walking'.
NBA GameTime on NBA TV is Hoops Heaven for Any Fan of ‘The Association’
The show is a thorough and complete package for NBA viewers meting out a perfectly prescribed dose of highlights, analysis, news, and previews.
Is Access Losing Its Value in Sports Media?
We’re in an age where access comes at the expense of actual content. The decision makers have decided that it trumps quality, and that sucks.
Sports Television
Erika Ayers Badan Joins Vice Media Board of Directors
"I have always had so much respect for the Vice brand and mission to be an authentic and alternative voice."
U.S. Department of Justice Requests Reopening of NFL Sunday Ticket Case
"The United States urges this Court to vacate the judgment and remand for further proceedings."
Josh Getzoff Has Made the Move to Television on SportsNet Pittsburgh
"I’ve always been a believer that the only thing you can control is your preparation."
‘Bussin’ With the Boys’ & FanDuel Agree to ‘Lavish’ Deal Per Report
Will Compton and Taylor Lewan’s Bussin’ With the Boys...
Comcast Introduces New Sports and News Video Bundle
Networks owned by Comcast, The Walt Disney Company, FOX Corporation and Paramount Global are among the offerings in this bundle.
News Radio
KYW Newsradio Celebrating Diamond Anniversary in 2025
"I'm in awe of our team and their impact on the community, and we’re excited to dedicate this year to those who have devoted their lives to reporting the facts.”
Clay Travis & Buck Sexton to Launch New ‘Team 47’ Podcast Centered on Donald Trump Administration
The show is the latest program inside the duo's podcast network, which was launched in 2023.
Cumulus Media Promotes Pete Mundo to Vice President of News/Talk
"Pete is among our most dynamic leaders, in ANY format.
Westwood One Shifts America at Night with Rich Valdes to New Timeslot With 25 New Affiliates
"I’m super excited to be on all of these new stations in great cities, and welcome all of our new listeners to join our live late-night national town hall conversation..."
New Jersey 101.5 Morning Host Bill Spadea to Exit to Focus on State Governor’s Race
After Spadea's exit, the station's News Director -- Eric Scott -- will step into the timeslot on an interim basis.
News Columns
News/Talk Radio Can’t Turn on Cruise Control Just Because Donald Trump is Back in the White House
How long can the celebration go on from a listener's perspective before it's repetitive and boring?
It’s Time for Local TV to Take a Page From the Local Radio Playbook
For the longest time, local TV has lived in a box full of untouchable glamour.
How Will Donald Trump’s Second Term Impact CNN and MSNBC’s Ratings?
Ratings are down for MSNBC and CNN. Conventional wisdom says they won't just go down without a fight.
3 Ways News/Talk Radio Programmers Can Create Masterful Promos
Every news/talk station is a living, breathing, entity. You must demonstrate that fact every hour of each day.
The Lesson Radio Can Learn from the Latest CES Event in Las Vegas
Most of what you see and hear at CES isn’t at all what the future will be like, or it’s an overblown, overstated version of what’s coming next.
News Television
Fox News Host Will Cain ‘Incredibly Humbled and Grateful’ After Debut Show Sees 3.5 Million Viewers
"This show is going to grow exponentially over time in every way.”
Norah O’Donnell Signs Off of CBS Evening News
"From the bottom of my heart, thank you for trusting us and welcoming hard news with heart into your homes."
NBC News Prepares for ‘Small Scale’ Layoffs
The network will hope to streamline its newsgathering operations with the reduction in force.
Ratings Roundup: Fox News, NewsNation See Record Highs Due to Inauguration, Face the Nation Leads Sunday Show Challengers
Fox News saw it's largest audience in presidential inauguration history Monday as Donald Trump took the oath of office.
CNN Sets New Daily Lineup Featuring Changes for Jake Tapper, Wolf Blitzer, Audie Cornish, and Kasie Hunt
The network's primetime lineup -- featuring Erin Burnett, Anderson Cooper, Kaitlan Collins, and Abby Phillip -- remains unchanged.
Music News
Rich Media Names Don Jarrett OM In Idaho Falls
Jarrett will continue his role as PD and morning host for The Wolf 96.1/102.1.
CRS Names Mark ‘Hawkeye’ Louis Winner Of 2025 Tom Rivers Humanitarian Award
The Tom Rivers Humanitarian Award is awarded to an individual who displays a magnanimous spirit of caring and generosity in service to his or her community.
Froggy 100.3/107.3 Milwaukee Fills Out On Air Lineup
Country Froggy 100.3/107.3 Milwaukee Program Director Gordon Mays checks in with news of a new on-air lineup.
Brett Andrews Confirms Departure From iHeartMedia Milwaukee and Madison
“The Brett Andrews Radio will no longer be heard on BIG FM Milwaukee, Z104 Madison, or KISS FM Chicago.”
Promo Meeting: Surprising and Delighting the Audience With Fun Ideas and Cool Prizes
I used to tell air talent that they should have an answer to this question at the end of their shift. “What did I do to delight and surprise the listener today?”
Music Columns
News/Talk Radio Can’t Turn on Cruise Control Just Because Donald Trump is Back in the White House
How long can the celebration go on from a listener's perspective before it's repetitive and boring?
It’s Time for Local TV to Take a Page From the Local Radio Playbook
For the longest time, local TV has lived in a box full of untouchable glamour.
How Will Donald Trump’s Second Term Impact CNN and MSNBC’s Ratings?
Ratings are down for MSNBC and CNN. Conventional wisdom says they won't just go down without a fight.
3 Ways News/Talk Radio Programmers Can Create Masterful Promos
Every news/talk station is a living, breathing, entity. You must demonstrate that fact every hour of each day.
The Lesson Radio Can Learn from the Latest CES Event in Las Vegas
Most of what you see and hear at CES isn’t at all what the future will be like, or it’s an overblown, overstated version of what’s coming next.
Podcasting
Fox News Contributor Raymond Arroyo to Launch Show with iHeartPodcasts
Fox News contributor Raymond Arroyo has announced the launch...
‘Music Saved Me’ With Lynn Hoffman Joins iHeartPodcasts Network
The show features compelling stories of passion and resilience, showcasing musicians who have navigated their challenges.
YouTube ‘Investing Heavily’ to Support Audio, Podcast Content
“Google has lots of places where this content could live, and we’re talking with many of those teams, and we will look to integrate into all of those services as it makes sense.”
Brian Stelter to Exit ‘Inside the Hive’ Podcast with Vanity Fair
"Every week, I learned something new from the guests here at the table, and I hope you did as well."
SiriusXM CEO Jennifer Witz: Podcasting ‘Provides the Best Opportunity For Us to Monetize Through Advertising’
"We can look to pursue a slightly broader set of audiences, because we’re selling to advertisers across audiences and they want to make sure they have younger audiences as well.”
One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company’s President of Research Policy and Communication, and eight years as VP of Domestic Radio Research.
Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He enjoys hearing your thoughts so please feel free to reach him at doctoredresearch@gmail.com.
Sports Radio
Sportsradio 96.7/1310 The Ticket Celebrating 31 Years on the Air
"It’s a remarkable property that we are all extremely proud of."
Justin Shackil Leaves New York Yankees Postgame Hosting Role on WFAN
"Thank you to the Yankees and WFAN for giving me one of the best seats in the house the last few seasons."
Fanatics, ‘Pivot’ Podcast Parting Ways Just 8 Months After Multi-Year Agreement
The sponsorship deal between the Pivot Podcast and Fanatics...
Cameron Brink, Sydel Curry-Lee to Launch New Weekly Show with Wave Sports & Entertainment
"Cameron and Sydel have a unique ability to connect with people and let their authentic selves shine."
Charlotte Wilder Leaves Meadowlark Media
"Excited for what’s next, and I’ll see you on the internet."
Sports Columns
Kirk Herbstreit’s Emotional Reaction to Ohio State Win Made for Great Television
Kirk Herbstreit didn't wake up and tell himself he was going to get emotional over a game on live television, it just happened. It was real.
Is Market Mobility Still a Thing in Sports Radio?
Market mobility, when it existed, was the sign of a company and boss that took an interest in what came out of their listeners’ speakers.
Broadcast Agents are Focused on Digital Opportunities, Why Aren’t More Radio Stations?
You have zero opportunity to succeed in the future. Your station is what people commonly refer to as 'Dead Man Walking'.
NBA GameTime on NBA TV is Hoops Heaven for Any Fan of ‘The Association’
The show is a thorough and complete package for NBA viewers meting out a perfectly prescribed dose of highlights, analysis, news, and previews.
Is Access Losing Its Value in Sports Media?
We’re in an age where access comes at the expense of actual content. The decision makers have decided that it trumps quality, and that sucks.
Sports Television
Erika Ayers Badan Joins Vice Media Board of Directors
"I have always had so much respect for the Vice brand and mission to be an authentic and alternative voice."
U.S. Department of Justice Requests Reopening of NFL Sunday Ticket Case
"The United States urges this Court to vacate the judgment and remand for further proceedings."
Josh Getzoff Has Made the Move to Television on SportsNet Pittsburgh
"I’ve always been a believer that the only thing you can control is your preparation."
‘Bussin’ With the Boys’ & FanDuel Agree to ‘Lavish’ Deal Per Report
Will Compton and Taylor Lewan’s Bussin’ With the Boys...
Comcast Introduces New Sports and News Video Bundle
Networks owned by Comcast, The Walt Disney Company, FOX Corporation and Paramount Global are among the offerings in this bundle.
News Radio
KYW Newsradio Celebrating Diamond Anniversary in 2025
"I'm in awe of our team and their impact on the community, and we’re excited to dedicate this year to those who have devoted their lives to reporting the facts.”
Clay Travis & Buck Sexton to Launch New ‘Team 47’ Podcast Centered on Donald Trump Administration
The show is the latest program inside the duo's podcast network, which was launched in 2023.
Cumulus Media Promotes Pete Mundo to Vice President of News/Talk
"Pete is among our most dynamic leaders, in ANY format.
Westwood One Shifts America at Night with Rich Valdes to New Timeslot With 25 New Affiliates
"I’m super excited to be on all of these new stations in great cities, and welcome all of our new listeners to join our live late-night national town hall conversation..."
New Jersey 101.5 Morning Host Bill Spadea to Exit to Focus on State Governor’s Race
After Spadea's exit, the station's News Director -- Eric Scott -- will step into the timeslot on an interim basis.
News Columns
News/Talk Radio Can’t Turn on Cruise Control Just Because Donald Trump is Back in the White House
How long can the celebration go on from a listener's perspective before it's repetitive and boring?
It’s Time for Local TV to Take a Page From the Local Radio Playbook
For the longest time, local TV has lived in a box full of untouchable glamour.
How Will Donald Trump’s Second Term Impact CNN and MSNBC’s Ratings?
Ratings are down for MSNBC and CNN. Conventional wisdom says they won't just go down without a fight.
3 Ways News/Talk Radio Programmers Can Create Masterful Promos
Every news/talk station is a living, breathing, entity. You must demonstrate that fact every hour of each day.
The Lesson Radio Can Learn from the Latest CES Event in Las Vegas
Most of what you see and hear at CES isn’t at all what the future will be like, or it’s an overblown, overstated version of what’s coming next.
News Television
Fox News Host Will Cain ‘Incredibly Humbled and Grateful’ After Debut Show Sees 3.5 Million Viewers
"This show is going to grow exponentially over time in every way.”
Norah O’Donnell Signs Off of CBS Evening News
"From the bottom of my heart, thank you for trusting us and welcoming hard news with heart into your homes."
NBC News Prepares for ‘Small Scale’ Layoffs
The network will hope to streamline its newsgathering operations with the reduction in force.
Ratings Roundup: Fox News, NewsNation See Record Highs Due to Inauguration, Face the Nation Leads Sunday Show Challengers
Fox News saw it's largest audience in presidential inauguration history Monday as Donald Trump took the oath of office.
CNN Sets New Daily Lineup Featuring Changes for Jake Tapper, Wolf Blitzer, Audie Cornish, and Kasie Hunt
The network's primetime lineup -- featuring Erin Burnett, Anderson Cooper, Kaitlan Collins, and Abby Phillip -- remains unchanged.
Music News
Rich Media Names Don Jarrett OM In Idaho Falls
Jarrett will continue his role as PD and morning host for The Wolf 96.1/102.1.
CRS Names Mark ‘Hawkeye’ Louis Winner Of 2025 Tom Rivers Humanitarian Award
The Tom Rivers Humanitarian Award is awarded to an individual who displays a magnanimous spirit of caring and generosity in service to his or her community.
Froggy 100.3/107.3 Milwaukee Fills Out On Air Lineup
Country Froggy 100.3/107.3 Milwaukee Program Director Gordon Mays checks in with news of a new on-air lineup.
Brett Andrews Confirms Departure From iHeartMedia Milwaukee and Madison
“The Brett Andrews Radio will no longer be heard on BIG FM Milwaukee, Z104 Madison, or KISS FM Chicago.”
Promo Meeting: Surprising and Delighting the Audience With Fun Ideas and Cool Prizes
I used to tell air talent that they should have an answer to this question at the end of their shift. “What did I do to delight and surprise the listener today?”
Music Columns
News/Talk Radio Can’t Turn on Cruise Control Just Because Donald Trump is Back in the White House
How long can the celebration go on from a listener's perspective before it's repetitive and boring?
It’s Time for Local TV to Take a Page From the Local Radio Playbook
For the longest time, local TV has lived in a box full of untouchable glamour.
How Will Donald Trump’s Second Term Impact CNN and MSNBC’s Ratings?
Ratings are down for MSNBC and CNN. Conventional wisdom says they won't just go down without a fight.
3 Ways News/Talk Radio Programmers Can Create Masterful Promos
Every news/talk station is a living, breathing, entity. You must demonstrate that fact every hour of each day.
The Lesson Radio Can Learn from the Latest CES Event in Las Vegas
Most of what you see and hear at CES isn’t at all what the future will be like, or it’s an overblown, overstated version of what’s coming next.
Podcasting
Fox News Contributor Raymond Arroyo to Launch Show with iHeartPodcasts
Fox News contributor Raymond Arroyo has announced the launch...
‘Music Saved Me’ With Lynn Hoffman Joins iHeartPodcasts Network
The show features compelling stories of passion and resilience, showcasing musicians who have navigated their challenges.
YouTube ‘Investing Heavily’ to Support Audio, Podcast Content
“Google has lots of places where this content could live, and we’re talking with many of those teams, and we will look to integrate into all of those services as it makes sense.”
Brian Stelter to Exit ‘Inside the Hive’ Podcast with Vanity Fair
"Every week, I learned something new from the guests here at the table, and I hope you did as well."
SiriusXM CEO Jennifer Witz: Podcasting ‘Provides the Best Opportunity For Us to Monetize Through Advertising’
"We can look to pursue a slightly broader set of audiences, because we’re selling to advertisers across audiences and they want to make sure they have younger audiences as well.”
One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company’s President of Research Policy and Communication, and eight years as VP of Domestic Radio Research.
Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He enjoys hearing your thoughts so please feel free to reach him at doctoredresearch@gmail.com.
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