Tag: Barrett Sports Media

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How Marty Smith Turned a NASCAR Assignment Into an ESPN Journey Unlike Any Other

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"My bosses have given me these opportunities. And whatever that is, I want to try to dominate that box. Whatever that box is, I want to maximize it. I want to make it grow and bloom and flourish with resonance that far surpasses what I had maybe hoped for."

Why Gordon Borrell Investigated the AI Disconnect Between SMBs and Media Sellers

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"We're all in the advertising and marketing business, in the small niche world that we live in, and we think, 'Oh yeah, use it to make a headline, use it to write copy or do a summary of something.' And yeah, they're using it for that. But it's a remarkably small percentage. And they're also not using it to any great extent right now for marketing and advertising recommendations."

20 Brands in 20 Days: Chris Malone, KJLH Los Angeles

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"The fact that we're able to be so deep in our scope, it creates loyalty and passion with our listeners."

Why iHeartMedia Should Drop the Non-Compete Fight With Former KXnO Talent

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"iHeartMedia would be best served by dropping its contention over a non-compete breach and allowing Roberts and Strain to move forward. Doing so wouldn't diminish the company's contractual rights. It would demonstrate something far more valuable: perspective."

Stephen A. Smith Tells Critics To ‘Relax’ On His Hockey Comments

Television BSM Staff BSM Staff -
“I was having a good time, having fun. Gary Bettman is my friend. OK?"

Adam Lefkoe Found A Way to Cut Through

Features Derek Futterman Derek Futterman -
“It was the realization as a 26-year-old that no one my age cared about the local news and I was regurgitating my Twitter timeline for people over the age of 65.”

Innovation Is Changing Everything You Know About Selling

Columns Jeff Caves Jeff Caves -
"Buying and selling radio ads is here to stay for the foreseeable future, but how we do it is evolving quickly."

Doug Gottlieb Show Develops Sports Radio Combine

Radio BSM Staff BSM Staff -
"You gotta know the basics to just about everything."

PAC-12 Expects Media Rights Deal By April

Television BSM Staff BSM Staff -
"Schools are expected to receive anywhere from $28.5 million to $34.9 million each year under the new deal."

Stephen A. Smith Says First Take Conversations Stick to ‘Football, Basketball, Baseball’

Television BSM Staff BSM Staff -
"The only thing I know about hockey is that the puck is black, and I love (NHL commissioner) Gary Bettman. That's my buddy."

FanDuel Becomes Official Sports Betting Partner of Major League Baseball

Television BSM Staff BSM Staff -
"Fans will be able to watch MLB.TV's Free Game of the Day through the FanDuel sportsbook app and on FanDuel+."

ESPN Wants To Be Hub For All Streaming Sports Services

Television BSM Staff BSM Staff -
ESPN currently only provides direct links to games it produces or televises, which encompasses a robust 30% of all televised sporting events.

ESPN West Palm Celebrates 20th Anniversary

Radio BSM Staff BSM Staff -
"We are excited to celebrate with our partners, fans and teammates on a great 20 years and look forward to the future.”

NAB Sends Congress Letter In Support Of Non-Compete Clauses

Radio BSM Staff BSM Staff -
"The FTC lacks the constitutional or statutory authority to issue such a rule and, in attempting to do so, the agency is improperly usurping the role of Congress."
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Why Gordon Borrell Investigated the AI Disconnect Between SMBs and Media Sellers

Features 0
"We're all in the advertising and marketing business, in the small niche world that we live in, and we think, 'Oh yeah, use it to make a headline, use it to write copy or do a summary of something.' And yeah, they're using it for that. But it's a remarkably small percentage. And they're also not using it to any great extent right now for marketing and advertising recommendations."

20 Brands in 20 Days: Chris Malone, KJLH Los Angeles

20 Brands in 20 Days 0
"The fact that we're able to be so deep in our scope, it creates loyalty and passion with our listeners."

Why iHeartMedia Should Drop the Non-Compete Fight With Former KXnO Talent

Columns 0
"iHeartMedia would be best served by dropping its contention over a non-compete breach and allowing Roberts and Strain to move forward. Doing so wouldn't diminish the company's contractual rights. It would demonstrate something far more valuable: perspective."

If YouTube No Longer Has Measurement Standards, Why Should Broadcast Media?

Columns 0
This isn't a fair fight, and it never really has been. Broadcast radio and television didn't just bring a spoon to a knife fight here. It brought a feather duster to a bazooka battle.