Tag: Brian Shactman

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Is ESPN Overcomplicating Super Bowl LXI With Too Many Viewing Options?

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"The Super Bowl is more than a football game, it's America culture. ESPN doesn’t have to convince viewers why they should watch, as it has worked to do with the College Football Playoff National Championship."

Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

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“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

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"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

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"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

Does Dealing With Criticism Ever Get Easier?

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Engage in the content of the criticism and ignore the rest – or at least take the high road. If that gets difficult, end the conversation.

Could Jon Stewart Be a Star Radio Host?

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If Sean Hannity is worth in the neighborhood of $25 million on radio, then Stewart would be worth a multi-million dollar flyer.

News/Talk Radio Can’t Ignore Sports Just Because It’s Sports

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If you do, you hurt your credibility as a news operation.

Chris Ryan May Be the Most Important Voice You Don’t Know

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Every four years, he may be one of the most impactful journalists in the country.

Gerry Brooks Has The Secret to Become a Great News Anchor

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"I knew I was never going to get by on my chiseled good looks, so I made writing my stock and trade.” 

Radio Provides Interview Guests Something Drastically Different Than TV

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“It has the time -- and devotes appropriate time -- to treat fast-breaking and major issues in a meaningful way."

Do You Need a News/Talk New Year’s Resolution?

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I'm staunchly anti-New Year's Resolution. Professionally though, I feel a bit different.

Where Should News/Talk Radio Go for Fill-In Hosts?

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Last week, I talked about news/talk radio people not wanting to take vacation because of that genetic confidence inhibitor that makes it difficult to...

Does News Media Respect Vacation Time?

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The anchor/hosting gigs are great jobs, and no one who’s worked for years wants to do anything to jeopardize them, including taking time off.

Can News/Talk Radio Be the Opposite of the Thanksgiving Table?

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I wonder if the delicate dance between honesty and not wanting to offend is the same at the “table” as it is on the radio airwaves. Regardless, the prospect of conversations in both places can be both refreshing and frightening.
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Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

Features 0
“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

Columns 0
"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

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"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

How News/Talk Hosts Can Spot Bad Midterm Election Polls Before Election Day

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This shouldn’t take much time and, in fact, might add to the on-air conversation. The host can give real reasons why some of the polls about your market’s midterms are good or bogus, beyond “How can Candidate X be ahead?” or “You can’t believe any of the polls.”