Tag: Brian Shactman

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Is ESPN Overcomplicating Super Bowl LXI With Too Many Viewing Options?

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"The Super Bowl is more than a football game, it's America culture. ESPN doesn’t have to convince viewers why they should watch, as it has worked to do with the College Football Playoff National Championship."

Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

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“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

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"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

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"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

Talk Radio Still Has the Power to Ignite Audiences

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“Opinion is really powerful because you can have a conversation and explore ideas. At least the listener can hear an issue to get fleshed out.”

Why the Lawyer Who Won Billions From Alex Jones Believes in the Power of Radio

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"We still need a place that isn’t so narrowly tailored to each individual’s preferences, where a broad spectrum of people can go to get helpful information..."

How News/Talk Radio Can Lead the Charge for the Season of Giving

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It doesn’t have to be original. It simply needs to be something that is light, good for the community, and actually attainable at little to no cost.

Meet One of News Radio’s Rising Young Stars in Morgan Cunningham

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“The industry needs to do better to attract new and younger brains that will work in radio jobs."

Is One Talk Radio Host Enough?

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Solo interviews are what I love most about the radio format; and in my opinion, it’s what separates radio from local or cable news.

How a News/Talk Radio Host Decided to Develop a TikTok Strategy

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Will it help grow my audience? Doubtful. But it might. And it’s time to try.

How News Radio Can Move the Middle East Discussion Forward

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The point is you don’t need to be directly affected to have a vested interest. And it’s our job in news/talk radio to provide ideas, voices, and perspectives to make sure people understand that.

Even at 70, Connecticut Radio Legend Joe D’Ambrosio Still Passionate About Radio

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“I don’t think I will be like John Sterling (Yankees radio announcer) and be 85, but as long as I’m sharp, I love it.”

Misconceptions of News/Talk Radio From a Former TV Host

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What I was wrong about was that, had I gone the full-time route in 1997, I may have been ground floor of the podcast movement or moved back into a local market right when national sports radio was losing its power.

With Interviews, Longer Can Be Better

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As a host, you need to have some equity in decisions on time for interviews.
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Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

Features 0
“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

Columns 0
"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

Features 0
"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

How News/Talk Hosts Can Spot Bad Midterm Election Polls Before Election Day

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This shouldn’t take much time and, in fact, might add to the on-air conversation. The host can give real reasons why some of the polls about your market’s midterms are good or bogus, beyond “How can Candidate X be ahead?” or “You can’t believe any of the polls.”