Tag: Dr. Ed Cohen
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Nielsen is the Umpire That Everybody Hates
The genesis for this column came from two pieces published in the past week: one for video and one for audio.
Is Streaming Broken? AI Fraud at Deezer Makes the Case for Radio
Maybe music radio needs to be more vocal about what's going on in streaming. Music on the radio is real, and there are gatekeepers to ensure it stays that way.
The Case for Killing the FCC — And What It Would Mean for Radio
After reading this column, some group may want to head down to L Street, Northeast, in Washington, DC, carrying their "Abolish the FCC" signs!
How Nielsen’s mSurvey Brings the Diary System Into the Smartphone Era
Based on what Nielsen has shown, the mSurvey works best on a smartphone, which makes sense in 2026.
Taking a Peak Behind the Curtain at Nielsen’s PPM Ratings System
If you are thinking, “Huh?” here are the reasonable explanations.
If AI Is Part of the Audience, How Should It Be Counted?
Should AI-mediated reach be counted? My initial reaction is a qualified yes, but with conditions.
What the Cumulus-Nielsen Battle Says About Power in Radio Ratings
As the Cumulus-Nielsen saga rolls on, the biggest winners will be the lawyers and their firms.
Is Nielsen’s One-Minute QH the Next Ratings Sugar Rush for Radio?
If higher ratings will help business, this potential change will give the industry one more year to come up with a plan to either bring Nielsen’s prices down by trading cost for a less granular service, or to find and encourage competitors to come into the radio space.
What ESPN Gets Wrong — and Almost Gets Right — With Streaming Ads
There was some improvement, but three advertisers were allowed to pummel me with frequencies beyond what any normal viewer should endure.
The Real Stakes of the Cumulus–Nielsen Antitrust Battle
In my view, for the sake of the industry and its future, Nielsen needs to relent, but I can’t see this happening while the company is owned by private equity.