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Media Salespeople Need to Stay Confident During Cold Streaks
Just like a seasoned hitter doesn’t throw away the bat after a bad week, you can’t throw away your confidence just because you're in a sales slump.
104.5 The Zone’s Kayla Anderson Knows Nashville’s Passion For Sports and Radio is a Winning Combination
"Entertainment is what you might think of Nashville, but if you’re really here in the sports landscape, people care about sports."
Pat McAfee Needs To Return To What Made Him Special
“Not that long ago, I was one of McAfee’s loudest champions on this website. But I have to admit, over the last few weeks, I have lost a lot of respect for Pat McAfee.”
2025 NAB Show Defines the Future of Media
If the future of our industry is in the hands of some of the people I see in the photos 'representing' the industry, we might be in more trouble than I thought.
Meet The Podcasters: Peter Gianesini, Sinclair Broadcast Group
“We’re looking at audio listens, video views, social engagement, YouTube shorts, all those pieces. There's an aggregate number.”
Media Sales and the Double-Edged Sword of Schedule Flexibility
The most successful media salespeople I know don’t wing it. They map out their schedules in advance—blocking time for prospecting, meetings, follow-ups, and administrative work.
Should You Be Programming for YouTube Over Radio?
"No one is just going to abandon their air signal in favor of making content in ten minute chunks, but ten minute chunks may have more value than the full hours they come from."
What if Sports Radio Had Annual Owners’ Meetings Like the NFL?
What if the best minds in programming, sales, marketing, and tech got together every year and said, “What needs to change?” And then—here’s the key part—we actually changed it.
Building Lasting Client Relationships: Take Them Out to the Ballgame
Clients are more likely to do business with someone they know, like, and trust.
ESPN Is a WWE Promo With No Punch
“Unless Disney makes some serious changes to their employee handbook, I don’t think Stephen A. Smith and LeBron James are actually throwing hands.”