Tag: Nielsen

Contemporary Christian (43%) and all-news (41%) each saw gigantic upticks in their average quarter-hour listening compared to the previous quarter.

"The ESPN App garnered 28.4 million unique fans throughout the month of March, a metric more than four times its closest competitor along with the next seven non-ESPN apps combined."

This is it; our time is now; boxes are checked. Order a round of doubles, $how us the money. Great, but I’ve never heard of you.

"Through the first 11 games broadcast, ESPN platforms are averaging 4,448,000 viewers per game, which represents a 13% increase from last year."

"The night two viewership figures was the most-watched second day of the draft on record, only trailing the 2020 NFL Draft held during COVID."

“Delight and surprise, we call it. It has to be a part of the format, but it's still a mainstream format. It's a mile wide, an inch deep."

Why don’t we have this kind of competition in the audio measurement field?

"We carried strong momentum throughout the quarter, across signature events and our full content offering."

You may wonder why we’d invest several hundred words to articulate a simple point. To winning brands, details matter.

Let’s look at an analysis that may help you reel in some more minutes and as a result, more quarter hours.