Tag: Peter Thiele

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How to Refresh Your Morning Show Before Management Does It for You

Columns Peter Thiele Peter Thiele -
I hate to hit you with this truth bomb: we are all replaceable. It is show business.

Why News/Talk Radio Is Shrinking — and How to Fix It

Columns Peter Thiele Peter Thiele -
Hey, news/talk — if your focus is on pleasing the people who have been there since the ’90s, you will always be shrinking.

How to Build a News/Talk Radio Brand That Actually Means Something

Columns Peter Thiele Peter Thiele -
Considering that there are millions of distractions, what is your unique market position? I will give you a hint: Your unique market position should center on your opinions and observations.

The One Habit That’s Made Me a Better Radio Program Director

Columns Peter Thiele Peter Thiele -
Most people are myopic. They are only focused on what is in front of them. It is a tough concept to teach and even harder to understand.

Google Search Data Doesn’t Lie: Here’s What the News/Talk Radio Audience Really Wants

Columns Peter Thiele Peter Thiele -
I am telling you that being the one-stop information shop is not a winning strategy for your show. It is about your opinion and observations.

News/Talk Radio Has a Blind Spot and It’s Costing You Listeners

Columns Peter Thiele Peter Thiele -
There is more to life than the news cycle, the president's latest social media post, those rascally Democrats, and other frequent topics.

What Advice News/Talk Radio PDs Would Give Cumulus Counterparts Following Bankruptcy Announcement

Features Garrett Searight Garrett Searight -
"It feels wrong to say 'just keep your head down and do what you always do,' but I would say just keep your head down and do what you always do."

Stop Blaming Cumulus Media — Wall Street Made This Mess

Columns Peter Thiele Peter Thiele -
The future of radio is in our hands. We didn't create this predicament, but we do have the opportunity to build that future.

As Midterm Elections Approach, Here’s an Interview Blueprint for News/Talk Radio Pros

Columns Peter Thiele Peter Thiele -
Always remember, you are in a privileged position. You get to ask questions for the people.

Don’t Let the State of the Union Swallow Your News/Talk Radio Schedule

Columns Peter Thiele Peter Thiele -
I am not saying to ignore the State of the Union. But we should all be focused on the biggest story, and that could be the State of the Union. More than likely, there will be something else.
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

Features 0
"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."