Tag: Radio Business
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Rogers Layoffs Reveal Bigger Issues In Canadian Radio Industry
"When you don't have a sales force out selling that product, this is what happens. It doesn't mean the product isn't loved. It simply means no one is bringing in the advertising dollars."
Inside the Crowd React Media Study on AI Voices That Divided The Radio Industry
"Listeners clearly expressed that they expect radio to be built around authentic relationships between broadcasters and audiences."
News/Talk Radio Burnout: When It’s Time to Walk Away
How do you reconnect with that first moment of love? If that love has changed, is it time to walk away on your own terms and divorce the industry?
Cumulus Elevates John Lewis to Regional Vice President in West Florida
“John is a proven leader when it comes to building a positive culture with a foundation of measurable results."
How the Radio Industry Could Benefit From Academic Research
There are some very good academics in our universities who could offer new thoughts and ideas. But in my view, the business folks and the teachers don't spend enough time together.
Bonneville’s Scott Sutherland: Radio Needs to Sell Smarter, Not More
"You can't be where we want to sell everything. I think we all got kind of bit in the rear for a while, where all these new products are coming out and we want to sell everything. That's a problem."
SiriusXM CEO Jennifer Witz: Our Podcast Strategy Runs Counter to Netflix
"Some other platforms are taking a more exclusive approach. We found that open distribution makes the most sense for creators."
Why Radio Needs to Embrace a Subscription Model for Digital Content
Radio, meanwhile, has leaned on a single revenue stream for decades: advertising. That's it. That's the model. It's outdated. And most know it. So, how do we change it?
Cumulus Promotes Regional Vice President Don Boyd to Oversee Four Additional Southern Markets
"We've got top-performing radio stations, strong digital capabilities, and a great team in place. Looking forward to relocating to Baton Rouge and getting to work across these markets.”
33% View Stations With AI Voices Less Favorably, New Crowd React Media Data Shows
Although 44% of respondents expressed at least some level of positivity toward AI voices, that support didn't fully translate into favorable views of stations using the technology.