Tag: Radio Program Directors
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The Industry According To….Larry Rosin, Edison Research
"Have we created stations that maybe people are less likely to tune out of, but also less like to tune into?"
Reflecting on Radio, Accountability, and Change As I Sign Off
"Outside of the use of AI, there is almost nothing truly new in all radio and music."
Accountability in Voicetracking: What Radio PDs Still Don’t Get
"It starts with middle management taking ownership of the brands they run instead of hiding behind excuses and blaming jocks and corporate cutbacks for their failures."
Why Hot-AC Program Directors and GMs Must Replace Hype With Authenticity
"A compelling morning show, strong music mix, and meaningful giveaways don’t need to be oversold, they carry their own weight."
A Good Urban Radio PD Does More Than Just Hand Down Orders
A good Urban PD knows that simply handing down orders isn’t enough. A PD must adapt to the unique culture of their market and station.
Urban Radio Here’s Why Your ‘Why’ Matters
One of the most valuable lessons I learned from both a PD and a consultant is this: Always know your “why.”
It’s Time For PD’s To Move On From The Aircheck Session
I’m no longer a fan of airchecks. I do believe critiques were valuable, especially for new on-air personalities. Back in the day, if you were a weekend jock looking to move up to full-time.
The Pulse: Is It Time To Unionize?
A large market programmer who also asked not to be named told me, “There is but I’m not sure I want my name attached to it.”
Barrett Media’s Top 20 AC/Hot AC Radio Program Directors of 2024
"88 AC/Hot AC program directors received votes from our voters."
Programmers Need To Think Like A Director
You are the Director – of the Program. So – let’s THINK like a – director.