"They have this ongoing thing with independent journalists, radio hosts, or anybody they don't like where they just say 'You're not a journalist. You're not a reporter.' They do this all the time."
"I think any traditional radio brand that waits is probably waiting too long to understand that the evolution of what it is we do is not just a radio station."
"I started listening when I was probably seven or eight years old. It was a little bit young to be a news junkie, but that's when I started and I knew that I always wanted to land a KIRO. It's legendary not just in Seattle, but across the country."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."