Tag: Sports Column

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Why Skip Bayless’ Return to ‘First Take’ Should Be an Audition for More

Columns John Mamola John Mamola -
"ESPN doesn’t need nostalgia—it needs impact. And impact is exactly what a recurring role for Bayless on First Take could deliver. The history is proven, the attention is guaranteed, and the interest is already built in."

NBC Sports’ NBA Comeback Has Hit Its Stride With the Postseason

Columns John Molori John Molori -
"In one of its biggest broadcasts of the season, the network’s talent and production team elevated their performance and delivered a compelling postseason presentation."

Why the NBA Has a Watchability Issue With the Oklahoma City Thunder

Columns John Lund John Lund -
"If the NBA is truly on the verge of its next dynasty, built around its best team and its best player. It might want to ensure those things still align. Greatness alone doesn’t guarantee attention anymore."

Why the NFL Can’t Have It Both Ways With Draft Pick Tipping

Columns John Mamola John Mamola -
"You can’t empower insiders, reward scoops, and fuel the social media fire, then act surprised when it burns a little too hot."

The Disconnect Between NAB Week and Realities of Sports Broadcasters

Columns John Mamola John Mamola -
"Technology should push broadcasting forward. It should make great storytellers better, not make storytellers optional. That’s the feeling I carried with me from my time in Vegas two years ago, and still have today."

If Sports Leagues Found a Loophole, So Should Others With Prediction Markets

Columns John Mamola John Mamola -
"Advertising categories were never about clean lines. They were about how many lines you could draw — and how long you could get away with pretending they mattered."

The NFL Draft Has Become ESPN’s Content Empire

Columns John Lund John Lund -
"It’s not about winning the night; it’s about owning every lane of it."

Why Early Netflix Data Could Have Sports Podcasts Hitting Pause

Columns John Mamola John Mamola -
"Seeing these early results after such a sports-heavy quarter should raise some concern within the walls of both The Ringer and Barstool Sports."

Dianna Russini Learned When You Don’t Control the Message, It Controls You

Columns John Mamola John Mamola -
"Dianna Russini’s resignation underscores a hard truth in modern media: optics and silence can define a career as much as your reporting."

Sports Radio’s Million Dollar Idea Lies in the Hometown Call

Columns John Mamola John Mamola -
"This isn’t about choosing radio over TV. It’s about giving fans the option to experience the biggest moments their way—radio doing exactly what networks are already trying to do."
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

Features 0
"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."