Tag: Sports Columns

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Is ESPN Overcomplicating Super Bowl LXI With Too Many Viewing Options?

"The Super Bowl is more than a football game, it's America culture. ESPN doesn’t have to convince viewers why they should watch, as it has worked to do with the College Football Playoff National Championship."

Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

If NHL Teams Don’t Value Radio, Then Why Should Radio Value the NHL?

"Teams are absolutely entitled to control expenses. No one should fault them for searching for operational efficiencies. But partnerships work both ways. If one side continues reducing its investment, the other side eventually reevaluates its own. That's just smart business."

Explaining The Difficult Balance in Sports Reporting That the Public Never Considers

"Fans judge reporters by the stories they publish. They never see the ones that stay in a notebook because they don't affect the game, the team or the public."

Sports Media Has a Serious Reporting Problem

"Nobody in the sports media business who values the truth should feel good about reporters failing to report the Kyle Shanahan or LeBron James stories in real time."

How Sports Radio Can Revive Appointment Listening This NFL Season

"It doesn't matter the guest or the amount of money you pay them, listeners will always invest their time when broadcasters prove it’s worth the investment."

MLB Now’s Roster Depth Was the Perfect Trade Deadline Call up for Baseball Fans

"MLB Now combines crunch with hunch. The program acknowledges today's emphasis on analytics while still respecting the situational instincts of old-school baseball."

The Kyle Shanahan News Timeline Exposed Sports Media’s Biggest Credibility Problem

"If the people with the best access aren't willing to report one of the biggest stories in the NFL until the team decides it's time, then they're no longer setting the news agenda."

Clip Culture Is the Necessary Evil Every Sports Media Talent Must Learn To Live With

"The same clips that invite criticism also introduce your work to thousands of potential new listeners, viewers, and subscribers who otherwise may never discover your show. In today's media landscape, discovery rarely begins with a radio dial or a podcast app. It begins with an algorithm."

Inside ESPN’s Bad Week: Leaks, Layoffs, and a PR Strategy Gone Wrong

"ESPN is exceptional in so many areas that when the company makes a rash of mistakes handling personnel matters it's surprising."

What Managers Should Learn From ESPN’s Latest Round Of Layoffs

"There is a responsibility that comes with making these decisions, not just in who is let go, but in how the news is communicated. When that control slips and information leaks before leadership delivers the message directly, it doesn't just create headlines—it erodes trust.

ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

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Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

How News/Talk Hosts Can Spot Bad Midterm Election Polls Before Election Day

This shouldn’t take much time and, in fact, might add to the on-air conversation. The host can give real reasons why some of the polls about your market’s midterms are good or bogus, beyond “How can Candidate X be ahead?” or “You can’t believe any of the polls.”