WFAN’s morning and afternoon drive time shows both finished second among New York-area stations in the spring ratings quarter, with substantial leads over their sports talk competition at ESPN New York.
In the key demographic of men ages 25-54, Boomer Esiason and Craig Carton averaged 7.4 percent of the audience in the period March 27 through June 28, behind only the music station Z-100 at 8.3.
ESPN’s national morning show with Mike Greenberg and Mike Golic finished 11th with a 3.5 share in New York.
Mike Francesa’s afternoon program averaged a 6.8 share from 1 to 6:30 p.m., behind only Spanish-language music station WSKQ-FM at 8.2.
During the hours in which Francesa competes head-to-head with ESPN’s Michael Kay — 3 to 6:30 p.m. — Francesa tied for first place overall in the demographic with WSKQ at 7.0. Kay was 10th at 4.3.
Kay usually trailed Francesa by more than a 2-to-1 ratio during ESPN’s years on 1050-AM, but his ratings and ranking have improved since the station switched to a better signal at 98.7-FM in the spring of 2012.
WFAN’s ratings include both its AM and FM outlets.
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Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
