Bolstered by Major League Baseball American League Division and League Championship Series coverage, FS1 posted its most-watched month ever in terms of total day reach in October, according to Nielsen.
During the month (9/28-10/25), 47.8 million people watched at least six minutes of FS1 programming, surpassing October 2014 (47.6 million) as the channel’s most-viewed month on record. Additional October/autumn audience highlights follow:
- FS1 recorded its two most-watched shows in October: Astros-Royals ALDS Game 5 (5,944,000) and Blue Jays-Royals ALCS Game 6 (5,626,000).
- Ten postseason MLB games surpassed 2 million viewers in October.
- Three October editions of FOX SPORTS LIVE recorded more than 1.5 million viewers.
- College football on FS1 is having its best season ever, averaging 628,000 viewers, +3% from a year ago, and +34% from 2013.
- USA-Mexico CONCACAF CUP on Oct. 10 scored 1,561,000 viewers, a new FS1 record for men’s soccer.
- NASCAR Camping World Truck Series races on FS1 are averaging 712,000 viewers season-to-date, +9% over the same point on the calendar in 2014 (655,000 viewers).
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
