The sports podcast that Rob Johnson started five years ago is becoming a network radio show. An STAA member, Johnson is taking his MakinThePlay program to Yahoo Sports Radio. Starting this week, it will air Saturdays from Noon to 3 pm Eastern Time.
“My show has a unique style that appeals to today’s generation of sports talk listeners, and that doesn’t mean just young listeners,” says Johnson. “Joining the YSR lineup is the natural evolution and next appropriate step for my career.”
MakinThePlay started as a podcast in January 2011 and Johnson was quickly broadcasting from sports bars and restaurants in his hometown of Gape Girardeau, MO. Eventually, he got the show on the air in Cape Girardeau, and later, in Paducah, KY. He will continue hosting the national show from Missouri.
In addition to hosting, Johnson will have the option to sell advertising for YSR.
“One of the strengths I developed from starting my career later in life is that I have extensive business, sales and marketing experience. I’m as comfortable speaking with sponsorship prospects and clients and developing marketing strategies for them as I am hosting a show. With YSR, I have as much responsibility as I desire and the flexibility to create programs that are best for advertisers.”
To read more visit STAA where this article was originally published
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
